Results For "PE"
3293 News Found
US’ Screenverse opts for Place Exchange’s PerView solution
In OOH Solutions By M4G Bureau - July 14, 2023
PerView solution provides buyers and sellers the ability to measure every type of OOH media asset using dynamic, deterministic data to deliver up-to-date measurement insights specific to each location
Laqshya Media Group CEO Atul Shrivastava joins OAC 2023 panel of speakers
In OOH News By M4G Bureau - July 13, 2023
Atul Shrivastava will be sharing his perspectives in a panel discussion on 'How to prevent commoditisation of OOH buying’
Noise CMO Gaurav Mehta to address OAC 2023 on 'How to prevent commoditisation of OOH buying’
In OOH News By M4G Bureau - July 11, 2023
In a career spanning 2 decades, Gaurav Mehta has been instrumental in driving the success of renowned brands such as Yahoo, OLX, Car Dekho, and Zupee; he now leads Noise’s marketing strategies
Ocean Outdoor’s 2023 digital creative competition opens with a £500,000 prize fund
In OOH News By M4G Bureau - July 10, 2023
Participants can submit original ideas, six of whom will be featured on Ocean’s premium full motion DOOH network.
‘We need to build merit for DOOH’
In Digital OOH By M4G Bureau - July 07, 2023
Vikas Nowal, Country Head & Co-Founder, Interspace Communications points out that currently the content on the digital OOH screens in India are not compelling enough; they have to be interactive and create a ‘wow’ factor
Vistara celebrates ’50 Million Stories’ with DOOH campaign at major airports
In Campaigns By M4G Bureau - July 06, 2023
The airline which commenced operations in 2015, has reached the coveted milestone of carrying 50 million passengers.
Anita Nayyar, COO - Media & Communication, Patanjali Ayurved to address OAC 2023 in Delhi
In OOH News By M4G Bureau - July 06, 2023
Anita Nayyar will be sharing her perspectives on OOH and impact advertising
PwC India M&E vertical head Rajib Basu to speak at OAC 2023 in Delhi
In OOH News By M4G Bureau - July 05, 2023
Rajib Basu will be sharing his perspectives on 'What’s attention economy got to do with media: Direction finders for OOH’
Flux Outdoor CEO Liam Rushforth to speak on the creative potential of DOOH at OAC 2023 in Delhi
In OOH News By M4G Bureau - July 04, 2023
Flux Outdoor is working globally with the world's biggest advertisers and across 250 publishers
'I would love to see outdoor being seen as a reach medium'
In Digital OOH By M4G Bureau - July 04, 2023
Most digital assets are located in prime locations, and being viewed by primarily the same group of people. Hence, that helps with increasing the frequency but not the reach, observes Abhijit Sengupta, CEO, OAP