Results For "PE"
3326 News Found
United Technologies flies high on innovation
In OOH News By Nabamita Chatterjee - February 28, 2014
The outdoor innovation at Mahim in Mumbai has been executed for one of the latest helicopter model S-76D from Sikorsky, the helicopter-making unit of United Technologies.
Kolkata cheers for KKR with digital interactivity
In OOH News By Nabamita Chatterjee - February 25, 2014
The live interaction at outdoor grabbed numerous eyeballs and helped hitting the specific TG of KKR
Crossroads announces contest winner
In OOH News By VJ Media Bureau - February 25, 2014
The contest related to out-of-home campaigns aimed at engaging people on the social media platform.
Tata Sky launches first ever DTH Karaoke on OOH
In OOH News By Nabamita Chatterjee - February 21, 2014
Kolkata experienced music & celebrations with the Tata Sky Karaoke service through an appealing out-of-home activation
OOH set to grow by 8.2%, says report
In OOH News By Jubilee Cardozo - February 20, 2014
According to the report by The Pitch Madison Media Advertising Outlook 2014, OOH is expected to bring in total ad spends of about Rs. 2,138 crore and transit media continues to be the preferred option.
Good advertising prospects set to boost hiring
In OOH News By Viveat Susan Pinto, Business Standard, Mumbai - February 17, 2014
GroupM, the country's largest media agency, has said overall advertising growth will stand at 11.6% this year, against 10% last year
'Need well defined solutions from specialist agencies'
In Viewpoints By M4G Bureau - February 13, 2014
Vishakha RM, Director - Sales & Marketing -- Canara HSBC OBC Life Insurance, shares with Outdoor Asia, the financial group's strategy with regard to the OOH media and more.
Woodland does Sunburn again & with a bang!
In Campaigns By Bhawana Anand - February 12, 2014
By extending their affiliation with the Sunburn Festival, Woodland created enough buzz once again with a bang. The youth brand has developed an innovative experiential experience to create a special space in the minds of their TG.
'Smaller markets offer better value'
In Viewpoints By M4G Bureau - February 10, 2014
An L&T Finance Holdings spokesperson tells Outdoor Asia how the OOH medium has delivered expectations.
'OOH should highlight value-added services'
In Viewpoints By M4G Bureau - February 07, 2014
The creative of any outdoor essentially should be developed depending upon the respective TG, says Dibakar Dutta, Regional Head, Business Banking (Cluster) - Consumer Assets, ING Vysya, in a chat with Outdoor Asia on the role of the OOH media in the brand's marketing plans.