Results For "PE"
3293 News Found
Hike takes the OOH route to promote'freedom of expression'
In Campaigns By Nabamita Chatterjee - December 31, 2014
The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and 500 men spent hours on the creative, to make it live around 300 sites across 30 cities of India.
By The People: What catches the eye in the outdoor
In OOH News By VJ Media Bureau - December 26, 2014
The Outdoor Asia team went out in Delhi NCR, Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising and how it can influence their purchase decisions.
Fevicol bonds 30,000 woodworkers for community initiative
In OOH News By Bhawana Anand - December 23, 2014
Pidilite's well-known adhesive brand Fevicol brought together contractors and carpenters across India for its community initiative'Shram Daan Diwas', a programme which donated a day of their labour towards the betterment of the underprivileged section of society.
Jagran Solutions organises Life OK's'Mahakumbh' launch event in Varanasi
In OOH News By Bhawana Anand - December 23, 2014
The show had an hour-long Ganga Puja and Ganga Aarti and performances by the cast and crew of'Mahakumbh' and an
Microsoft Lumia 730 grabs attention through OOH
In Campaigns By Bhawana Anand - December 23, 2014
Posterscope India created and executed an OOH campaign to build familiarity with the Windows OS and capabilities of Lumia devices, creating meaning for Lumia 730 as family of devices that empower people to make things happen.
AmEx reaches out to the masses through Mumbai Metro One
In Campaigns By Jubilee Cardozo - December 22, 2014
The American Express campaign at Mumbai Metro One is impactful during morning traffic hours, where about 10-15 people halt every half hour to show interest in connecting and knowing more about Amex.
JCDecaux India offers new OOH avenues at KIAB
In OOH News By Bhawana Anand - December 19, 2014
The company offers live display, floor branding and digital properties at the airport
IndiaMART boards DMRC for an impactful OOH journey
In Campaigns By Bhawana Anand - December 19, 2014
IndiaMART, an online marketplace, has wrapped the entire Delhi Metro train on the Yellow Line route, plying between Jahangirpuri and HUDA City Centre
Amira connects with customers through Biryani Festival in Noida
In Campaigns By VJ Media Bureau - December 17, 2014
At the two-day Biryani festival, more than 20,000 people served Biryani made from Amira rice. The unprecedented pre-event buzz saw almost 1000 people register online to participate in fun activities at Amira Stall.
Global Advertisers' large Bandra site figures in BBC report
In OOH News By Jubilee Cardozo - December 16, 2014
The report refers to the 120 ft x 140 ft site at Bandra as the most expensive spot