Results For "PE"
3298 News Found
Laqshya Group appointed OOH AOR of Arnab Goswami's Republic
In OOH News By M4G Bureau - April 26, 2017
Laqshya will handle the nationwide outdoor media mandate for Republic for leveraging OOH assets for a period of three years starting April 2017.
Kinetic WW India launches Aureus & Aviator
In OOH News By M4G Bureau - April 21, 2017
Kinetic WW India has launched a state-of-the-art OOH planning tool - Aureus and a specialised airport division - Aviator
Travellers enjoy Samsonite's VR game at Sydney airport
In Digital OOH By Rajiv Raghunath - April 21, 2017
Samsonite's VR game immerses travellers into three Paris locations with Oculus Rift VR headsets and was designed by oOh!media's experiential agency oOh! Edge as part of an activation created collaboratively with Posterscope and Dentsu Mitchell.
oOh!media, APN Outdoor merger likely to be completed in July
In Digital OOH By M4G Bureau - April 20, 2017
The combined entity will become Australia's largest outdoor operator, with more than 50% market share.
Total Quartz takes cue from badminton to highlight car fitness mantra
In Campaigns By M4G Bureau - April 19, 2017
Posterscope India has planned and executed the campaign using a mix of billboards, gantries, unipoles and pillars for impact and bus shelters, bus wraps and mobile vans for reach.
Augmented reality is adding a new string to OOH bow
In Digital OOH By M4G Bureau - April 19, 2017
AR can turn the device in people's hands into an interactive platform that bridges the online and the offline worlds
Pepe Jeans rides Delhi Metro Line II
In Campaigns By Namisha Raj - April 18, 2017
The brand has wrapped Delhi Metro Line II rakes; eg. communications holds the rights on this stretch
FBB makes a fashion statement on Delhi Metro Line III
In Campaigns By Namisha Raj - April 17, 2017
Brandscape has executed the one-month campaign; eg, communications holds the media rights on DMRC Line III
US body lays down programmatic standards for digital placed advertising
In Digital OOH By M4G Bureau - April 17, 2017
Programmatic approach is seen to boost DOOH targeting ability, efficiency, speed of transaction and ROI
