DMRC Heritage Corridor has plenty in the offing for OOH

In OOH News By Bhawana Anand - May 29, 2017

The Phase III line is expected to push the Delhi Metro's ridership to over 4 million this year - a key driver for advertising on the Metro network

Vancouver's Car2Go unfurls unique experiential activation

In Digital OOH By M4G Bureau - May 29, 2017

Car2Go aimed to catch the attention of Vancouverites near one of its rental parking spaces.

Wagh Bakri Tea reinforces consumer bonding around'Pehli Mulakat'

In Campaigns By M4G Bureau - May 26, 2017

Wagh Bakri Tea Group's'Pehli Mulakat' campaign touches upon the beauty of human relationship. Human relationships are intrinsic to brand Wagh Bakri Tea.

Bill Fordyce, COO, HyperMedia, Dubai to speak on DOOH at OAC 2017

In OOH News By M4G Bureau - May 25, 2017

Bill Fordyce will speak on how DOOH differentiates itself vis-v-vis conventional OOH in helping brands communicate better with consumers, ways to work out a sustainable ROI from DOOH media, Dubai OOH industry's experience with large format DOOH, among others, in his address on the theme'How DOOH can work the magic for media owners & brands'

Telangana Tourism soars sky high to beckon tourists to the state

In Campaigns By M4G Bureau - May 25, 2017

A.G Innovations partnered Telangana Tourism in planning and executing a highly impactful plane wrap-based 2-month campaign

Vivo dominates high visibility areas of Patna airport

In Campaigns By Bhawana Anand - May 24, 2017

The smartphone brand has taken up the airport media for branding for a period of two years. Century Group of Companies which holds the media rights at this airport has executed the branding.

ZEE TV creates an OOH atmosphere for'Dangal'

In Campaigns By M4G Bureau - May 23, 2017

Brandscope India planned and crafted most eye-catching innovations to promote the Zee TV world television premiere of the Bollywood blockbuster

Experiential marketing firm Grandesign acquires Hadley Media

In Digital OOH By M4G Bureau - May 19, 2017

USA's premier experiential marketing firm buys leading creative event agency

South Delhi Municipal Corporation invites bids for 6 unipole clusters

In OOH News By M4G Bureau - May 18, 2017

The contracts will be awarded for a three-year period with an extension of two years subject to satisfactory performance of the firm that holds the rights.

Taj Swarna draws attention of flyers at Amritsar airport

In Campaigns By Bhawana Anand - May 18, 2017

Orange Solutions which holds the media rights at this airport helped Taj Hotels create high visibility for their new property through impactful displays at the common exit, and arrival and departure areas.