Top Unilever media executive Lunga Mooi to be keynote speaker at WOO Africa Forum

In OOH News By M4G Bureau - December 12, 2023

Mooi will focus upon the OOH growth opportunities in Africa

Prakash Arts takes up Powered By Sponsorship of 2nd South India Talks OOH conference to be held in Chennai on Feb 2

In OOH News By M4G Bureau - December 12, 2023

The one-day conference will feature presentations and panels on key cross-cutting themes, such as, augmenting brand spends on OOH, long-term investments in DOOH, transit media growth opportunities, etc.

‘Returns from tech investments is a given’

In OOH Solutions By M4G Bureau - December 11, 2023

Taking the audience through some real life scenarios of front-end technology use in retail and setting them against the context of consumer journey, Bhavin Kothari, CIO & Head of Logistics & Supply Chain, ace turtle, made a compelling case for investing in technology during his workshop on ‘How to map ROI for a tech integrated store environment’ at the DDX Asia expo held in Nehru Centre, Worli, Mumbai, on December 8&9, 2023.

Marketing lessons for success

In Viewpoints By M4G Bureau - December 11, 2023

Marketing expert Sandro Okropiridze, Co-Founder & CEO, STORI, an AI-powered martech platform shares his perspectives on marketing tactics in a challenging economic environment

DOOH expert Mac Gangam, President, Shenzhen Atenti Technologies conducts workshop at DDX Asia

In OOH News By M4G Bureau - December 11, 2023

Mac holds a detailed workshop on selecting the best digital display solutions at right price

XPERIA to participate as exhibitor at DDX Asia

In OOH Solutions By M4G Bureau - December 07, 2023

Experiential OOH agency XPERIA joins the list of exhibitors at DDX Asia, the one-stop expo of digital display solutions for retail and out-of-home industries to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

Worldcom OOH appoints Oliver Ash as Head of Sales, UK & Netherlands

In OOH News By M4G Bureau - December 06, 2023

With over a decade of experience in the advertising market, Oliver has worked in a variety of sectors including travel and sport

Zuper LED to showcase high performance video walls at DDX Asia

In OOH Solutions By M4G Bureau - December 05, 2023

Zuper LED offers a range of LED video walls for both indoor and outdoor spaces and will be displaying its range at DDX Asia, the one-stop expo of digital display solutions for retail and out-of-home industries to be held at the Nehru Centre, Worli, Mumbai on December 8-9, 2023.

Mobile app CMC Invest launches multi-channel campaign in Singapore to amplify its ‘radical transparency’ assurance

In Campaigns By M4G Bureau - December 05, 2023

Alongside Grab and Media360, the launch of CMC Invest reaches consumers through OOH displays, Grab ads, social media platforms, MRT station door ads, and in-person activation gifting.

WOO opens registration for Hong Kong 2024 Global Congress

In OOH News By Rajiv Raghunath - December 05, 2023

Asia is at the cutting edge of OOH technology and innovation and Hong Kong 2024 will be unmissable, says WOO President Tom Goddard