Broadsign to power Westfield’s digital media screens at shopping centres

In Digital OOH By M4G Bureau - March 14, 2018

Partnership enables advertisers and brands to reach shoppers with contextual, targeted campaigns on over 500 digital screens

Macro Media Digital, Hannu Marketing install Arrow’s Efi-VUTEk 5r UV inkjet digital printer

In OOH Solutions By M4G Bureau - March 13, 2018

The Vutek LED roll-to-roll 5r can handle a variety of flexible and rigid media, which makes it a perfect match for all close-view indoor and outdoor applications including building wraps, billboards, etc.

Facebook says ‘Discover more of what you like’

In Campaigns By M4G Bureau - March 12, 2018

Planned & executed by Kinetic India, the campaign urges people to discover what they like on the social network

‘Transport advertising steers Russian OOH growth’

In Viewpoints By Rajiv Raghunath - March 12, 2018

Alexander Epin, Head & Co-Owner of TMG (Transit Media Group), Russia’s largest transit media operator, talks about the company’s outlook on transit media advertising

Mumbai, Delhi airports top ASQ Asia-Pac rankings

In OOH News By M4G Bureau - March 12, 2018

ACI World announces the ranking of world's top airports for customer experience in 2017; the number of new award winners reflects increased competition amongst airports

Starcom gets Rathi Gangappa on board as Chief Executive Officer in India

In OOH News By M4G Bureau - March 08, 2018

Gangappa’s last role was as COO at MediaCom, where she was in charge of day to day operations and managing key client relationships across metro cities

‘DOOH will spur OOH growth in India’

In Digital OOH By M4G Bureau - March 08, 2018

A panel discussion on digital OOH at the FICCI-FRAMES organised in Mumbai brought forth the compelling factors that will drive digital OOH growth in India

RuPay promotes digital transactions through OOH medium

In Campaigns By M4G Bureau - March 07, 2018

The card payment brand urges masses to experience the ease of digital payment transactions

Bombay HC issues notice to Guju Ads to remove hoardings at Juhu

In OOH News By M4G Bureau - March 07, 2018

Petitions filed with the High Court cited that Guju Ads had erected the hoardings in Juhu area without obtaining due permissions from BMC, traffic department, and environment and coastal regulation department

Govt planning for massive expansion of Metro networks

In OOH News By M4G Bureau - March 07, 2018

Government is planning for over 700 kilometres of Metro network over the next 5 years, with a vision of establishing Metro systems in 50 cities