Results For "PE"
3298 News Found
IKEA leaves everyone spellbound in Hyderabad
In Campaigns By Bhawana Anand - August 10, 2018
The campaign was writ large on the conventional OOH formats and was augmented with innovations at transit consumer touchpoints like the airport, bqs and auto stands
Stripped down to bare essentials
In OOH News By M4G Bureau - August 10, 2018
The Bengaluru OOH landscape is dotted with bared hoarding structures
Mondelez India OOH mandate in fluid state
In OOH News By M4G Bureau - August 09, 2018
Following the Rs 450 crore Mondelez India traditional media duties shifting from Carat India to GroupM’s media agency Wavemaker, there is some speculation going on as to which agency will handle the brand’s OOH duties
‘Everyone has the right to be safe at work’
In Viewpoints By Rajiv Raghunath - August 08, 2018
Jim Poage, Safety Director of US-based Formetco shares his perspectives on the safety and health standards for OOH. Jim commands over 20 years of experience in the creation and implementation of safety programmes in numerous industries. He is a professional trainer on a wide variety of safety, health and environmental topics and a recognised guest speaker from previous Outdoor Advertising Association of America (OAAA) Safety Summits, as well as the Independent Billboard Operators (IBO) organisation
Behrouz Biryani rolls out lip-smacking campaign in Delhi
In Campaigns By M4G Bureau - August 07, 2018
The 14-day campaign, executed by Posterscope India, was writ large on billboards, bus shelters, Metro pillars and gantries
New DMRC Pink Line corridor expected to offer compelling advertising avenues
In OOH News By M4G Bureau - August 07, 2018
The new corridor has two interchanging facilities with the Yellow Line (Huda City Centre-Samaypur Badli) at INA and with Violet Line (Escorts Mujesar -- Kashmere Gate) at Lajpat Nagar; this will drive huge crowd from all zones of the capital
American Express campaign exemplifies its omnipresence
In Gallery By M4G Bureau - August 06, 2018
The OOH campaign reinforces American Express’ positioning at the intersection of people’s business & lifestyle
‘OOH gets us 70% of audience volume’
In Viewpoints By Bhawana Anand - August 04, 2018
Total Oil India has upped the ante on its OOH game, states Gayatri Ojha, VP (Marketing & Corporate Communications, CSR) Total Oil India
Vivo strikes a chord with young audiences on TagTalk network
In Digital OOH By M4G Bureau - August 03, 2018
TagTalk has partnered Vivo India in launching an integrated Vivo brand campaign on its social network TV that engages a large number of hyper-connected young consumers
Global leaders to address International OOH Congress in St. Petersburg
In OOH News By M4G Bureau - August 03, 2018
Global OOH experts such as Annie Rickard (global ex-president, Posterscope, UK), Gideon Adey from Kinetic (UK), Borja Balanzat, the head of Exterion Media in Spain & Christian von den Brincken, representing Ströer, Germany will address the Congress