Broadsign inks pact to acquire Ayuda Media Systems

In Digital OOH By Rajiv Raghunath - April 24, 2019

The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners

Chitra Painters Group wins exclusive media rights outside the railway station premises

In OOH News By Ria Banerjee - April 23, 2019

Cochin-based OOH firm wins advertisement media rights from Nagercoil to Thrissur for a period of 5 years

Publicis Media India appoints Roopesh Pujari as Head Of Technology

In OOH News By M4G Bureau - April 22, 2019

Roopesh Pujari comes with over 22 years of leadership experience in technology cutting across sectors such as BFSI, Manufacturing, Consulting, Publishing, Aviation/Airlines and Healthcare and including multiple Fortune 500 customers across the globe

Grandesign unveils new entity for experiential biz

In OOH News By M4G Bureau - April 22, 2019

Experiential marketing company rebrands as Grandesign Experiential post Talon acquisition

Srishti Communications bags sole rights at New Delhi Railway Station

In OOH News By M4G Bureau - April 22, 2019

The ad rights have been acquired on the Pahar Ganj side of the station for a period of 5 years

PlayAds to operate 600 digital LED formats by September

In Digital OOH By Ria Banerjee - April 19, 2019

The Cochin-based OOH firm is set to operate digital LED screens of 24 x14ft size in 15 locations across roadways and railways

SDMC makes changes in Seven Wonders Park Advertising tender clauses

In OOH News By M4G Bureau - April 17, 2019

The new property has been included in the tender with a clause that flex for display must be biodegradable

BARC India appoints Aaditya Pathak as Executive Vice President-Partnerships & Growth

In OOH News By M4G Bureau - April 17, 2019

Elbert D’silva to spearhead the Product Leadership & Excellence Team

Showers trigger ‘The Sea Is The Sky’ campaign in UK cities

In Digital OOH By Rajiv Raghunath - April 17, 2019

‘The Sea Is The Sky’ was an Ocean digital creative competition winner

DOOH Market expected to reach $ 8,393.30 mn by 2023

In Research By M4G Bureau - April 17, 2019

Factors that enabled impact DOOH growth include rapid digitisation, reduced cost and increasing online ad trend