Behrouz Biryani crafts drool-generating campaign

In Campaigns By Pray Jani - June 26, 2019

The company Rebel Foods, in association with Posterscope India, has launched an innovative campaign to promote brand Behrouz Biryani with clutter breaking presence

LG unveils advanced LED screens installed at Cairo stadium

In OOH Solutions By M4G Bureau - June 25, 2019

Stadium Signage Designed to Revolutionize Fan Experience with the ability to increase revenue from new advertising streams

Ocean’s Alliance extends into China in pact with Phoenix Metropolis Media

In Digital OOH By Rajiv Raghunath - June 24, 2019

Phoenix Metropolis Media joins Ocean’s Alliance Network, giving advertisers access to handpicked premium outdoor screens across China and 12 other global cities, along with the UK wide portfolio and three Netherlands subsidiaries now operated by Ocean

OOH to outperform traditional media: Magna Report

In Research By M4G Bureau - June 24, 2019

Latest MAGNA report forecasts advertising revenues to grow for the tenth consecutive year in 2019 to reach $600bn

‘The time for DOOH has truly arrived’

In Viewpoints By Rajiv Raghunath - June 24, 2019

Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA) shares his perspectives on the growth and development of DOOH media and the factors that will determine this industry’s growth journey

KAIA Thiruvananthapuram distt committee paves way for authorisation of hoardings

In OOH News By M4G Bureau - June 24, 2019

The media operators are required to submit their applications for due authorisation of their respective hoardings not later than June 30

Ocean Outdoor rolling out Birmingham’s biggest DOOH roadside network

In Digital OOH By M4G Bureau - June 21, 2019

130 roadside digital 6-sheet screens will replace existing outdoor locations on key arterials across the city and the outer suburbs, including New John Street, Suffolk Street, Queensway, Corporation Street and Dartmouth Middleway

Printers in Mumbai hopeful despite DOOH

In OOH News By Pray Jani - June 21, 2019

Even if DOOH replaces static media in Mumbai, there will be enough scope for digital wide format printing, say printers

DPAA President & CEO Barry Frey to speak at OAC 2019

In OOH News By M4G Bureau - June 19, 2019

Barry Frey will speak on the theme ‘DOOH – Extending the OOH Horizons’

LG brings next-gen Outdoor Digital Signage Display in USA market

In OOH Solutions By M4G Bureau - June 18, 2019

Designed for excellent reliability in various climates and seasons, the LG XE4F series features a high operating temperature range from -22°F to 122°F