From Tokyo to Delhi: UNIQLO approaches touchpoints for branding

In Campaigns By M4G Bureau - September 16, 2019

The Japanese apparel brand undertakes unique display activity to mark the opening of its 1st ever store in India

Tissot countdowns for National Anthem at Cinema halls

In Campaigns By M4G Bureau - September 16, 2019

Brand reinstates its authority as timekeepers with a social message for the audience

oOh! turning NZ bqs into immersive mini sports arenas

In Digital OOH By Rajiv Raghunath - September 13, 2019

To promote Sky Sport’s streaming services, the large-scale special build campaign will see nine bus shelters taken over with a complete panorama wrap and custom seat installations

SKODA India attracts attention with Programmatic OOH

In Campaigns By M4G Bureau - September 12, 2019

In association with Brandscope India, overall 95,760 seconds of Airtime was served daily specifically for ŠKODA during this campaign by

Vijas Digital Pvt. Ltd. expands wings to New Delhi

In OOH News By Pray Jani - September 12, 2019

The capital opens new horizons for Vijas Digital by connecting the printing solution provider to neighbouring cities

AdMAVIN appoints Vishwanath Kini as Director Marketing

In OOH News By M4G Bureau - September 11, 2019

He will drive the company's marketing efforts to support overall strategic objectives for AdMAVIN 2.0 and drive growth by focusing on market opportunities

vivo’s showcases #ClearAsReal emotions

In OOH News By M4G Bureau - September 11, 2019

The extensive campaign is to be supported by contextual advertising and experiential engagement across OOH, DOOH and social media

‘The strength of OOH is that it is captivating’: Ramesh Kaushik

In Viewpoints By Bhawana Anand - September 11, 2019

Ramesh Kaushik, VP- Brand Experience, Blackberrys shares that in this age of digital evolution, OOH holds a significant place in the brand’s media plan

Bright Media retains Dadar stations media rights

In OOH News By Pray Jani - September 09, 2019

The firm considers this as an essential property for branding connecting two parts of the city

oOh! launches Smart Reach connecting advertisers with 25% more buyer audience

In Digital OOH By Rajiv Raghunath - September 06, 2019

Smart Reach ensures brands are targeting the right audience and provides access to more than 500 specific audience segments based on buyergraphics, demographics, psychographics and consumer behaviours