Moving Walls brings on board Omar Shaari as CEO of Location Media Exchange (LMX)

In OOH News By M4G Bureau - March 09, 2020

Omar’s role is to accelerate the adoption of technology and data-driven outdoor media solutions in the Malaysian market

MHOA condemns media owner act of harming trees

In OOH News By Bhawana Anand - March 09, 2020

The association plans to expel the media owner from its membership and will take strict action against any firm found to be engaging in such environment-damaging acts

DMRC opens tender for Line 9 exclusive train rights

In OOH News By M4G Bureau - March 09, 2020

Last date to submit tender is 23rd March 2020 and the tender will open on 24th March 2020

Coca-Cola designs hyper-local marketing strategy for West Bengal

In OOH News By Bhawana Anand - March 06, 2020

The hyper-local strategy will reflect in the marketing mix, packaging, advertising, social media activations and a range of on-ground events across portfolio

Bihar media operators not geared up for using green options for OOH advertising

In OOH News By Bhawana Anand - March 04, 2020

The operators fear the likelihood of a state ban on use of PVC flex for outdoor advertising

Pepsi® to spread Swag with new OOH campaign

In OOH News By M4G Bureau - March 04, 2020

After introducing a foot-tapping anthem called Swag Se Solo starring Salman Khan, the brand launches a multimedia campaign

Cricket.com captures cricket maniacs with pDOOH campaign

In Campaigns By M4G Bureau - March 03, 2020

Cricket.com goes Programmatic with Eyetalk Media Ventures, buys DOOH spots mapped with Team India’s cricket calendar

Laban Stretchy Man gets their campaign enlisted in the Guinness Book of Records

In OOH News By Pray Jani - March 03, 2020

Brand Street Integrated executed an experiential campaign that recorded in the Guinness Book of World Records

Sabse Pehle Life Insurance says Life Insurance Council in a first joint awareness campaign

In Campaigns By M4G Bureau - March 02, 2020

It is India’s first Life Insurance awareness campaign executed by Life Insurance Council and 24 Life Insurance companies

RDN projects will be executed across the country

In Gallery By - February 28, 2020

K Manohar Raja, ED, RailTel Corporation of India says RDN is ushering in compelling advertising opportunities at the railway stations