Results For "PDOOH"
130 News Found
Rapport Business Head Vinkoo Chakraborty to share insights on pDOOH in India Talks OOH conference
In OOH News By M4G Bureau - February 22, 2022
The in-person conference, to be held at Sahara Star, Mumbai on March 8, 2022 will feature a panel discussion on the theme ‘TechTalk: The programmatic OOH jamboree – sounds to pick in all that noise’
Signpost India CTO Syed Haseeb Arfath to speak on pDOOH in India Talks OOH conference in Mumbai on Mar 8
In OOH News By M4G Bureau - February 21, 2022
The conference, to be held at Sahara Star, Mumbai on March 8, 2022 will feature a panel discussion on the theme ‘TechTalk: The programmatic OOH jamboree – sounds to pick in all that noise’
Future-proofing DOOH with streaming content
In Viewpoints By - February 15, 2022
Gulab Patil, CEO of Lemma, one of the largest global Programmatic DOOH platforms, shares his insights on the transformative impact of streaming content on DOOH media, and how this medium is assuming an instrumental role in omni-channel communication, preferred by a growing band of leading advertising brands globally.
Pikasso ties up with Hivestack to place premium assets on pDOOH SSP
In Digital OOH By Rajiv Raghunath - January 25, 2022
The tie-up will enable advertisers to incorporate Pikasso’s roadside and shopping mall inventory into their DOOH campaigns across the Middle East, regions of Levant, North and West Africa, and the Caucasus
Hivestack, Scentre Group, Tonic Media Network join OMA
In OOH News By M4G Bureau - January 24, 2022
“We are pleased to say that we now represent close to 100 per cent of the Out of Home industry in Australia,” says OMA CEO Charmaine Moldrich
Hivestack launches pDOOH ops in Malaysia
In Digital OOH By Rajiv Raghunath - January 18, 2022
Hivestack has also signed up with the largest OOH/DOOH media owners in Malaysia via the Hivestack Supply Side Platform (SSP) that include BIG Tree, Seni Jaya, Spectrum, Laguna, Lantern Media, Sky Blue, Power Screen, WOW Media, Era Jaya, and AOS Media
Hong Kong’s healthcare DOOH network Alfaxmedia in tie-up with Hivestack
In Digital OOH By Rajiv Raghunath - January 17, 2022
The partnership will offer brands, agencies and omnichannel DSPs the opportunity to purchase and activate Alfaxmedia’s DOOH inventory programmatically across Hong Kong, exclusively via the Hivestack DSP and SSP platforms
‘Programmatic puts targeting precision at the core of campaigns’
In Viewpoints By Rajiv Raghunath - January 17, 2022
Franck Vidal, Director, Southeast Asia Sales & Partnerships, Vistar Media shares his perspectives on how programmatic tech creates a win-win opportunity for marketers, buyers and media operators, in an interview to Rajiv Raghunath. Edited excerpts:
‘Big media owners are investing in pDOOH because they are beginning to see incremental revenues’
In Gallery By - December 20, 2021
Mike Cooper, Global President & CRO, Adomni shares his perspectives on the shape of things to come in the pDOOH space, in a discussion with Rajiv Raghunath
Singapore’s Anjels Media partners LMX to enable pDOOH on its residential screen network
In Digital OOH By M4G Bureau - December 16, 2021
Anjels Media’s DOOH network has 300+ screens installed in affluent residences across Singapore