Results For "Outdoor"
1774 News Found
Samsung creates digital OOH landmark in Lima, Peru
In Digital OOH By M4G Bureau - July 10, 2018
The screen features 16.0mm pixel pitch for enhanced resolution with IP65 standards that ensure the screen holds up under all types of weather conditions
Bullseye Media & Planet Outdoor partner to work together in Rajasthan
In OOH News By Bhawana Anand - July 09, 2018
In this strategic partnership, both companies will pitch clients and provide consolidated media options handled by them
‘OOH is key to our #SmarterWithIoT campaign’
In Viewpoints By Bhawana Anand - July 07, 2018
Vodafone has recently rebounded in the OOH space to promote its Internet of Things (IoT) services, after a hiatus spanning more than a year. This time, the telecom brand employs the outdoor medium for a strategic task i.e. to target specifically CXOs and Business IT decision makers in top three metro cities. While IoT is a deep ecosystem of technologies, the brand explains this world-changing tech tool quite proficiently on billboards. Monalisa Sahoo, Senior Vice President – Marketing, Vodafone Business Services shares how the brand employed OOH medium to deliver the task.
Final leg of OAA 2018 Jury meet in Mumbai today
In OOH News By M4G Bureau - July 06, 2018
OAA 2018 winners will receive the metals at the OAA 2018 awards function at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai, on July 28 evening
Capital Group takes up title sponsorship of OAA 2018
In OOH News By M4G Bureau - July 06, 2018
The Outdoor Advertising Awards (OAA) 2018 contest has generated an overwhelming response from the Indian OOH industry, with intense participation of brands, specialist agencies and media owning firms alike
OAC 2018 to feature an Open House with IOAA
In OOH News By M4G Bureau - July 05, 2018
The Open House deliberations will focus upon regulatory matters (licensing policies, imposition of taxes with retrospective effect &/or new taxes / duties leading to unmanageably high cost base, curbs on use of PVC flex/vinyl) and payment irregularities
WCRS & Sky Ocean Rescue reveal biggest threat to seas
In Digital OOH By Rajiv Raghunath - July 04, 2018
WCRS has created The Ocean’s Biggest Threat, a digital out of home campaign for Sky Ocean Rescue, to mark Plastic Bag Free World Day on July 3
Ocean to beam Wimbledon Finals matches live on its new full motion screen in Westfield Square
In Digital OOH By Rajiv Raghunath - June 28, 2018
Ocean Outdoor has agreed a partnership with the All England Lawn Tennis Club (AELTC) which will see highlights from Wimbledon shown across Ocean’s full motion large format screen portfolio.
JCDecaux to acquire APN Outdoor Group
In OOH News By M4G Bureau - June 26, 2018
The takeover offer is subject to APN shareholder and Australian regulatory approval and expected to be completed by end-2018
‘We want Noida to become a major OOH destination’
In Viewpoints By Bhawana Anand - June 25, 2018
After more than a year of losing out on OOH revenues, Noida Authority is now bent upon transforming the outdoor scenario of the city by introducing a new policy which aims to regulate the advertising business and bring value to the advertisers, says Rakesh Mishra, Additional CEO, Noida Authority