Moving Walls brings on board Omar Shaari as CEO of Location Media Exchange (LMX)

In OOH News By M4G Bureau - March 09, 2020

Omar’s role is to accelerate the adoption of technology and data-driven outdoor media solutions in the Malaysian market

Volvo Car India cleans Outdoor scenario for kids

In Campaigns By M4G Bureau - March 06, 2020

A #BreatheFree CSR initiative has been launched in collaboration with ASSOCHAM

Bihar media operators not geared up for using green options for OOH advertising

In OOH News By Bhawana Anand - March 04, 2020

The operators fear the likelihood of a state ban on use of PVC flex for outdoor advertising

Bank of Maharashtra on lookout for advertising/media buying agency

In OOH News By M4G Bureau - March 02, 2020

The PSU passes Request for Proposal for empanelment of agencies for advertising, including cinema and print, alongside Outdoor media

Sprite is back with new lightered heart campaign

In OOH News By M4G Bureau - March 02, 2020

In addition to the TV Commercials, the campaign will be supported by a robust integrated marketing campaign, including Outdoor and Digital

‘Collaboration, audience data, quality assets key to transit media growth’

In Gallery By - February 28, 2020

Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions share their perspectives on whether agencies are willing to bet bigger on transit media

Kerala govt flags down plastic-coated fabric for outdoor ad displays

In OOH News By M4G Bureau - February 25, 2020

Plastic coated fabric need to be replaced with cloth (plastic-free), paper (plastic-free) and polyethylene material

Colorjet unveils new Digital Inkjet Solutions focused on sustainable printing

In OOH Solutions By M4G Bureau - February 24, 2020

SONIQ HQ is a 3.2 metre Indoor & Outdoor high-quality Eco Solvent Printer and FLAGJET is a 1.8 metre Direct to Fabric Sublimation Printer for Flags & Cloth Banner Printing

Khatron Ke Khiladi plays well on Outdoors

In Campaigns By M4G Bureau - February 24, 2020

The GEC channel partners with Bright Outdoor Media to execute the show promotional campaign

Outdoor Advertising Awards (OAA) contest is open for entries; media owner awards re-introduced

In OOH News By M4G Bureau - February 24, 2020

Entries to be submitted online, latest by May 5, 2020; a separate sub-category for OTT also introduced