Results For "Outdoor"
1774 News Found
Govt spent over Rs 530 cr in 4 yrs on outdoor publicity: Reports
In OOH News By M4G Bureau - May 15, 2018
The advertising was mainly directed at giving publicity to the government’s development programmes
Ocean Outdoor CEO Tim Bleakley to speak at OAC 2018
In OOH News By M4G Bureau - May 15, 2018
Tim Bleakley specialises in media brand building and turnarounds, with experience of leading businesses through private equity consolidation and exit
Global OOH expert Matthew Dearden to address OAC 2018
In OOH News By M4G Bureau - May 14, 2018
An independent business leader, adviser & entrepreneur, Matthew Dearden works mainly in advertising, leadership and change, especially in OOH media; his clients include investors, media owners, clients and vendors
Arrow is all for ‘White this summer’
In Gallery By M4G Bureau - May 10, 2018
Targeting the professional audience, the campaign was designed by mapping the routes and travel patterns of professionals to create a quick buzz about the new launch
Imagination Delivered adopts greener technology with EFI LED UV printer installation
In OOH Solutions By M4G Bureau - May 10, 2018
The printing firm boosts its efficiency with the environment-friendly installation to meet the upcoming demands in fleet & vehicle graphics, billboards, outdoor signage and many new materials and applications
‘More the spends on OOH, better the returns’
In Research By M4G Bureau - May 09, 2018
OOH is shown to have the greatest impact on awareness, recommendation and purchase-intent metrics for brands, states a report released by OAAA
IOAA intensifies action on illegal sites; to report matters directly to brands
In OOH News By Rajiv Raghunath - May 07, 2018
In a circular sent to its members and specialist agencies, IOAA has stated that it shall directly write to brands that have used any unauthorised outdoor site in any market for ad displays; if the ad displays are not removed within a week of the intimation, IOAA shall forward the information to the concerned municipal body
Colors Tamil casts the big picture on OOH canvas
In Campaigns By M4G Bureau - May 02, 2018
MOMS Outdoor Media Solutions planned and executed the GEC brand’s launch campaign that marked a variety of innovations and innovative formats
Arrow is all for ‘White this summer’
In Campaigns By M4G Bureau - May 01, 2018
Targeting the professional audience, the campaign was designed by mapping the routes and travel patterns of professionals to create a quick buzz about the new launch
‘Lost in Space’ carves its own space in the outdoor
In Gallery By M4G Bureau - April 30, 2018
The campaign, which was launched internationally with a big rollout in India, marked an impressionable presence in Delhi, Mumbai and Bengaluru markets. Kinetic India handled the media buying and execution of the campaign in India