IOAA paves the way for signing MoU with AAAI to streamline OOH ops

In OOH News By VJ Media Bureau - June 22, 2015

This was initiated in view of specialist OOH advertising agencies having joined the newly formed Outdoor Media Forum of the AAAI (AAAI-OMF)

BJP Mumbai goes outdoor to celebrate approval for Coastal Road project

In Campaigns By VJ Media Bureau - June 16, 2015

Bright Outdoor deployed the campaign on hoardings, gantries and ROBs at key traffic intersections and high traffic zones in the city

OMA Australia plans automated transaction platform for outdoor transactions

In OOH News By Preethika Kotian - June 12, 2015

Phase one of the project will include the integration of outdoor inventory, buying and selling, post analysis and billing, etc.

Outdoor policy for Thiruvananthapuram coming up

In OOH News By Preethika Kotian - June 11, 2015

The policy is expected to set stringent norms with regard to categories and shape of hoardings, use of colour, lighting and luminance of outdoor media, capacity of the media units to withstand the force of wind, soil bearing capacity where the units are put up, use of electrical connections for lighting up hoardings, etc.

North Delhi MC swooping down on unauthorised outdoor media & displays

In OOH News By VJ Media Bureau - May 21, 2015

The move follows the Delhi High Court order mandating the Municipal Corporations of Delhi (MCDs) to root out unauthorised hoardings in the city within two months

Volvo in top gear on Mumbai OOH streets

In Campaigns By VJ Media Bureau - May 19, 2015

Bright Outdoor Media has executed the car campaign in the city

Sony TV creates huge OOH presence for'Mahabali Hanuman'

In Campaigns By VJ Media Bureau - May 04, 2015

Bright Outdoor Media executed the campaign and innovation

Kanhiya Advertisers bags 23 unipoles in Bathinda city

In OOH News By VJ Media Bureau - April 14, 2015

The outdoor media solutions firm says the unipoles will serve as economical options for advertisers and media owners, particularly at a time when market is highly price-sensitive

Kotak Securities urges investors to'Trade with the best'

In Campaigns By VJ Media Bureau - April 09, 2015

MOMS Outdoor Media Solutions planned and executed the campaign in Mumbai

Lodha Group builds domineering OOH presence for'The Park'

In Campaigns By VJ Media Bureau - April 08, 2015

MOMS Outdoor Media Solutions executed the campaign in Mumbai, targeting the A+ category audience