Results For "Outdoor-media"
274 News Found
‘DOOH cut out for great storytelling’
In Digital OOH By M4G Bureau - July 03, 2023
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media assets are still largely available only in the major markets.
UK outdoor media infra company Wildstone appoints Pablo Salamanca as Head of Legal - Spain
In OOH News By Rajiv Raghunath - June 01, 2023
In his new role as the Head of Legal for Wildstone Spain, Pablo will assist the business in enhancing and expanding the company's Spanish portfolio, with a particular emphasis on their national digitisation strategy
Mumbai OOH: The New Maximum
In OOH News By Aayush Mohanan - May 31, 2023
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with a compelling bouquet of outdoor media options. Aayush Mohanan captures the insightful observations shared by leading Mumbai OOH media owners.
Lack of knowledge still a barrier for OOH and price remains high on the agenda: 75Media report
In Research By M4G Bureau - May 16, 2023
The UK-based outdoor media operator analyses the latest outdoor search trends
Bright Outdoor Media operationalises digital billboards at Andheri West, Mumbai
In Digital OOH By M4G Bureau - May 16, 2023
The company extends its media offerings with forays into DOOH space
Zest Outdoor achieves Guinness World Record for highest number of solar panels on a billboard
In OOH News By M4G Bureau - May 08, 2023
With 84 solar panels, Zest Outdoor will deliver over 3 lakh units over next five years of solar energy to the Railways.
Bright Outdoor Media listing on BSE SME exchange on March 24
In OOH News By M4G Bureau - March 21, 2023
The public issue is pivotal to the OOH firm’s growth plans
Punjab’s Creative OOH opts for Edge1 solutioning
In OOH News By M4G Bureau - March 20, 2023
The solutions are purported to deliver increased flexibility, creative capabilities, and a fully streamlined lifecycle
Bright Outdoor unveils G20 event publicity on OOH canvas in Mumbai
In Campaigns By M4G Bureau - February 13, 2023
The campaigns has been executed on 60 hoardings & 160 railway platform boards
Non-metro OOH markets have the potential to attract higher ad spends
In OOH News By M4G Bureau - January 25, 2023
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, ‘The Southern Advantage’ may not be fully leveraged.