Results For "Outdoor-Advertising"
548 News Found
Urban development ministry sets the stage for national outdoor advertising policy
In OOH News By M4G Bureau - March 20, 2017
Indian Outdoor Advertising Association (IOAA), in coordination with business chamber PHDCCI, has presented the draft guidelines for a National Policy on Outdoor Advertising to the Apex Committee on Atal Mission for Rejuvenation & Urban Transformation (AMRUT). The meeting was held in the presence of Additional Secretary, Union Ministry of Urban Development
NDMC invites bids for 150 public utilities on BOT basis
In OOH News By Satarupa Chakraborty - February 28, 2017
NDMC invites bids to construct and maintain 150 public utilities which will have 30% area of total wall spaces dedicated to outdoor advertising.
Adex to grow 13.5% in 2017: Pitch Madison Advertising Report
In OOH News By M4G Bureau - February 16, 2017
Outdoor advertising expected to grow at 11.1% in 2016-17
Varun Dhawan to sport Lux Cozi in the outdoor
In OOH News By Nabamita Chatterjee - February 07, 2017
The brand is now launching a 360 degree marketing campaign. Outdoor advertising featuring Varun Dhawan sporting Lux Cozi vests are coming up in major markets, which will be followed by aggressive print and TV advertising.
Canada's Pattison Outdoor enhances DOOH planning & monitoring tool
In Digital OOH By VJ Media Bureau - February 06, 2017
Pattison Outdoor Advertising has announced the release of an enhanced version of its industry leading planning and performance management platform Eyewitnessâ„¢ Proof of Performance (POP)
Now, patents for DOOH advertising
In Digital OOH By VJ Media Bureau - January 09, 2017
Patents for outdoor advertising making use of digital technology are becoming extremely popular in countries like South Korea
SDMC plans 100 smart public utilities with advertising media
In OOH News By Satarupa Chakraborty - January 06, 2017
SDMC will soon float a tender to build smart utilities which will have around 300 sq. ft of outdoor advertising space each
Media 24x7 bags contract to build & lease unipoles in Saharanpur
In OOH News By Satarupa Chakraborty - December 21, 2016
Ghaziabad-based Media 24x7 has been awarded the mandate by the Municipal Corporation of Saharanpur to construct unipoles in certain clusters of the city of Saharanpur in Uttar Pradesh. The firm will also lease these sites for outdoor advertising.
"Moving, interactive hoardings can spur more innovations"
In Viewpoints By M4G Bureau - November 22, 2016
Hyundai is a highly visible brand on premium and strategically located media at airports and malls. The brand also uses interesting augmented-reality based activations time to time. Puneet Anand, General Manager & Group Head - Marketing, Hyundai Motor India Limited, shares his thoughts on how the brand perceives outdoor advertising.
Agra OOH industry body questions plan to make city's MG Road ad-free zone
In OOH News By Rajiv Raghunath - October 06, 2016
The Outdoor Advertising Association of Agra maintains that there are many inconsistencies in the municipal body's outdoor advertising guidelines