Results For "Outdoor-Advertising"
548 News Found
InLinkUK debuts in London; Wi-Fi kiosks double up as advertising media
In Digital OOH By M4G Bureau - June 29, 2017
Intersection is working with telecom provider BT and outdoor advertising company Primesight to replace over 1,000 pay phones in major UK cities with InLink kiosks.
Bhatinda civic body axes outsized shop signages in city
In OOH News By Bhawana Anand - June 28, 2017
The civic body swoops down on unauthorized signages to safeguard tax revenues from outdoor advertising
3rd OAA 2017 Jury Meet in Mumbai gets going
In OOH News By M4G Bureau - June 23, 2017
The awards will be given away at the Outdoor Advertising Awards show that will be held at Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai on July 29, 2017
Mamatha Morvankar, MD West, OMD India, to address OAC 2017
In OOH News By M4G Bureau - June 20, 2017
Mamatha Morvankar will speak on'What will it take for media planners to believe more in OOH?' and also participate in a panel discussion on the same theme
Vanita Keswani, CEO, Madison Media Sigma to address OAC 2017 on media planning & OOH
In OOH News By M4G Bureau - June 07, 2017
Vanita has led media for businesses in diverse categories -- from Coca Cola, Godrej Consumer Products, Pidilite, and McDonalds to Tata Chemicals, Ceat, Piramal, among others
Shashi Sinha, CEO, IPG Mediabrands India to address & moderate OAC 2017 session on media planning & OOH
In OOH News By M4G Bureau - June 06, 2017
Shashi Sinha - CEO IPG Mediabrands India, manages the second largest media agency group that includes Lodestar UM, Initiative Media, BPN, Reprise, Interactive Avenues, Mediabrands Rapport & Magna Global in India
Natgeo, OAAA build mass awareness on protection of endangered species
In Digital OOH By M4G Bureau - May 31, 2017
On the Endangered Species Day, the National Geographic Society and members of the Outdoor Advertising Association of America (OAAA), launched an OOH campaign driven by user-generated content.
Geopath ties up with Ayuda[x] to power new OOH audience measurement solution
In Digital OOH By M4G Bureau - May 22, 2017
Through Geopath's Insights Suite, members will have access to granular data that will make outdoor advertising one of the most well-¬measured and reactive channels for all marketers.
OOH delivers maximum ROI, says an OAAA report
In Digital OOH By M4G Bureau - May 19, 2017
While TV and radio are high in diminishing returns, OOH delivers linear incremental returns in general, offering consistent ROI growth, says report.
UP state GST likely to subsume ad revenue tax
In OOH News By Bhawana Anand - May 10, 2017
The key question is, will local bodies let go of the tax revenues. Media owners don't' expect any adverse impact of the impending change in ad tax revenue policy