‘Bengaluru OOH will be back on track with large formats’

In Viewpoints By Aayush Mohanan - April 25, 2023

Manmohan Singh, Secretary, Outdoor Advertising Association, Bangalore (OAAB) shares his perspectives on OOH prospects and re-introduction of large formats in the city of Bengaluru following the March 1, 2023 ruling of the High of Karnataka.

Avinashi Outdoor Advertising takes up sponsorship of Cocktail & Dinner at OAC 2023

In OOH News By M4G Bureau - April 24, 2023

The OOH media owning firm reinforces its contribution toward fostering the spirt of partnership in the OOH industry.

Xtreme Media installs India’s largest digital billboard

In Digital OOH By M4G Bureau - April 20, 2023

With a pixel pitch of 5.9mm, screen size of 18.3m x 12.2m and 3078 x 1944 screen resolution, the installation of this screen is set to elevate outdoor advertising in India

DOOH tech solutions major Xtreme Media takes up sponsorship of The Quintessential OOH Quiz at OAC 2023

In OOH News By M4G Bureau - April 05, 2023

The Quintessential OOH Quiz contest, which is organised in the open quiz format, draws the participation of all OAC delegates.

Outdoor Advertising Awards (OAA) 2023 contest is open

In OOH News By M4G Bureau - April 03, 2023

The OAA 2023 contest is being organised in 7 categories and 23 sub-categories; entries to be submitted by May 15; Awards will be given away at the OAA 2023 Awards Function at Manekshaw Centre, Delhi on July 29.

Prakash Arts takes up Associate Sponsorship of OAC 2023

In OOH News By M4G Bureau - March 30, 2023

The OOH business group has steadfastly extended its support for all key industry-wide initiatives

Sapphire Media is the Title Sponsor of Outdoor Advertising Convention 2023

In OOH News By M4G Bureau - March 27, 2023

The OOH firm is a strong exponent of the imperative of industry-wide collaborations

Kre8 Media expands partnership with StreetMetrics for mobile billboard measurement

In Digital OOH By Rajiv Raghunath - March 16, 2023

“Through the StreetMetrics platform, we know our engaging and highly visual custom mobile billboard solutions directly affect consumer decisions and behaviours,” says Shaun Habibian, owner of Kre8 Media Outdoor Advertising

Roshanspace Brandcom is Title Sponsor of Outdoor Advertising Awards (OAA) 2023 Contest & Awards Function

In OOH News By M4G Bureau - March 14, 2023

The OAA 2023 Contest will open shortly; the awards function to be held at Manekshaw Centre, Delhi on July 28

Outdoor Advertising Convention (OAC) 2023 to be held at state-of-the-art Manekshaw Centre, Delhi on July 28-29

In OOH News By M4G Bureau - February 27, 2023

Doubling OOH business will be the overarching theme of the 2-day OOH flagship event