Results For "Outdoor-Advertising-convention"
217 News Found
Outdoor Advertising Convention (OAC) 2022 & OOH Expo to held at Westin Mumbai Powai Lake on July 29-30; OAA 2022 Contest to open soon
In OOH News By M4G Bureau - March 07, 2022
The 16th Outdoor Advertising Convention (OAC) will direct laser focus on business opportunities that stem from growing public and private investments in transit infrastructure, thrust on improvement of public amenities in the urban conglomerates, a likely impetus for smart city development projects, rise of a new generation of ad-tech companies with ambitions of powering OOH/DOOH assets and networks, and recognition of the need to enhance the creative quotient of OOH advertising.
OAC 2020 to be held in Mumbai on July 24-25
In OOH News By M4G Bureau - December 17, 2019
The 16th Outdoor Advertising Convention (OAC) will direct focused attention on areas like delivering great advertising experiences to brands using creative tech solutions, locating OOH in India’s urban development programmes, redefining OOH marketing in a changing media environment, programmatic OOH
‘Business & civic bodies must work together’: Prem Shankar Jha
In Gallery By - September 09, 2019
Prem Shankar Jha, Dy. Commissioner, South Delhi Municipal Corporation (SDMC), spoke on the need for local governance and OOH to work together at the 15th Outdoor Advertising Convention (OAC) held in Mumbai on July 26th and 27th
'Audience measurement is the OOH currency': Gideon Adey
In OOH News By Pray Jani - August 05, 2019
With the digital shift in OOH, Gideon Adey, Audience Activation Director, Kinetic Worldwide UK, spoke on what works to create an effective campaign, at OAC 2019
‘Don’t sell space, Sell idea’: Raj Kamble
In OOH News By Pray Jani - August 05, 2019
Creatives are a big part of OOH campaigns and Raj Kamble, Co-Founder and CCO of Famous Innovations, demonstrated the 'how' of it at OAC 2019
‘Advertising opportunities will expand with airport expansion,’ says KL Sharma
In OOH News By Mohit Manghani - July 31, 2019
The Director - Commercial, AAI, spoke about the entry of private players in the aviation Industry and the potential for advertisers to grow with airport expansion, at the 15th Outdoor Advertising Convention held in Mumbai on July 26th and 27th
‘Digital Printing Industry Directory – West India’ launched at OAC 2019
In OOH News By Mohit Manghani - July 30, 2019
The latest edition of the directory, which is published by V J Media Works, features a database of over 900 companies including data printers, sign makers, machine and material solution providers and is the first of its kind for the West Zone
‘Business & civic bodies must work together’
In OOH News By Mohit Manghani - July 30, 2019
Prem Shankar Jha, Dy. Commissioner, South Delhi Municipal Corporation (SDMC), spoke on the need for local governance and OOH to work together at the 15th Outdoor Advertising Convention (OAC) held in Mumbai on July 26th and 27th
The role of OOH is to catch the Consumers Imagination: Ashish Vidyarthi
In OOH News By Mohit Manghani - July 29, 2019
The versatile actor explained that the OOH industry needs to create OOH Lala experience for consumers
‘OOH offers choices for media format’: Muralidharan
In OOH News By Mohit Manghani - July 29, 2019
OOH is a permanent fixture and remains in consumers mind for a longer run says Muralidharan, Regional Manager (Marketing) of LIC's Western Zone