East Talks OOH conference to be held in Kolkata on March 17, 2016

In OOH News By VJ Media Bureau - February 19, 2016

The Talks OOH Conference is being organised for the first time in the eastern region and will focus upon OOH business opportunities in Bihar & Jharkhand, Orissa, West Bengal and North-East Region.

Street Furniture is a growing opportunity in Kerala

In OOH News By Athira Nair - December 28, 2015

Street Furniture enables advertising that connects with consumers on a personal level. A panel discussion at Kerala Talks OOH 2015 spoke about this highly efficient form of outdoor advertising and its scope in the state.

Maruti S-Cross - Crossing over Traditional OOH

In Campaigns By Satarupa Chakraborty - November 03, 2015

The Maruti S-Cross outdoor campaign was launched alongside other mediums as part of the 360 degree plan as opposed to traditional OOH plan, where outdoor follows other mediums.

Digital OOH: When will it assume a big picture in India?

In Viewpoints By M4G Bureau - August 03, 2015

Amit Sarkar, COO, Kinetic Worldwide India reflects on the opportunities and challenges that underpin the development and growth of digital OOH media in India

OOH media networks will grow in India, says experts

In OOH News By VJ Media Bureau - July 28, 2015

Olivier Heroguelle, MD, JCDecaux India, and G K Suresh, Vice President Marketing, Foods Business, ITC, spoke on the theme'Can OOH media networks deliver higher visibility and ROI? Opportunities and challenges' at a panel discussion on day 1 of OAC 2015

GK Suresh, Olivier Heroguelle to speak on OOH media networks at OAC

In OOH News By VJ Media Bureau - July 16, 2015

G K Suresh, Vice President Marketing, Foods Business, ITC Limited, and Olivier Heroguelle, Managing Director, JCDecaux Advertising India Pvt Ltd will speak on the theme'Can OOH Media Networks Deliver Higher Visibility & ROI? Opportunities & Challenges'

Signpost India wins MSRTC mandate to develop & promote DOOH opportunities in Maharashtra

In OOH News By VJ Media Bureau - July 15, 2015

Signpost India has tied up with Maharashtra State Road Transport Corporation (MSRTC) to create digital advertising opportunities at 80 premier locations across Maharashtra including Mumbai, Konkan, Desh, Khandesh, Vidarbha, and Marathwada

Srishti Group bags ad rights at Belgaum, Hospet & Hubli rly stations

In OOH News By VJ Media Bureau - July 07, 2015

Founder Director S Kumar says the win deepens Srishti Group's footprints in the South, especially in Tier II & III cities where business growth opportunities are growing

R S Sodhi to deliver the valedictory address at OAC

In OOH News By VJ Media Bureau - July 02, 2015

Rupinder Singh Sodhi, Managing Director of Gujarat Cooperative Milk Marketing Federation Ltd (Amul), India's largest food products organisation with a turnover of around Rs 20,733 crore, will speak about the opportunities and challenges that underlie consumer engagement in the country, and how advertising can realise the goal while being socially responsible

Chennai Metro Rail will create new OOH opportunities in the city

In OOH News By VJ Media Bureau - June 29, 2015

The first stretch of the network connects Alandur in the southern Chennai with Koyambedu, the hub that connects to the northern parts of the city. The 10-km stretch is entirely built overhead.