Results For "OPT"
262 News Found
AAI invites bids for advertising rights at Vadodara Airport
In OOH News By M4G Bureau - July 11, 2017
The rights shall include a gamut of media and advertising options that include static & digital media, ambient advertising and brand activation
O&M, McCann Worldgroup India bag Cannes Lions in OOH
In OOH News By M4G Bureau - June 21, 2017
Ogilvy & Mather won a Gold Lion for the'Savlon Healthy Hands Chalk Sticks' campaign and McCann Worldgroup India won a Silver Lion its'World for All (Animal care and Adoptions)' campaign
OnePlus opts for onground activation to build customer base
In Campaigns By Bhawana Anand - May 17, 2017
The brand activation was conducted at DLF Mall Of India in Noida.
Fresca rolls out a juicy campaign in Delhi NCR
In Campaigns By Bhawana Anand - May 11, 2017
Fresca opted for some 25 strategically located media units, augmented by refreshingly bright creatives that communicate in both English and Hindi. The brand worked closely with Graphisads for the campaign rollout.
Digital OOH getting bigger in Dubai
In Digital OOH By M4G Bureau - April 28, 2017
Digital billboards are seen to deliver big impact that will likely influence more advertisers to opt for this media.
Century Group bags sole ad rights at Patna, Agartala airports
In OOH News By Rajiv Raghunath - April 10, 2017
The OOH firm, having won the rights for 10-years each, plans to introduce compelling media options like digital media to attract a greater number of advertising brands
Ansible launches MDEX; Amazon, Tata Motors, Hyundai most mobile ready Indian brands
In OOH News By M4G Bureau - March 01, 2017
The MDEX determines each brand's mobile performance against five dimensions: Discoverability, Mobile Optimization, Navigation and Content, Utility and Usability, and Driving Desired Actions
New India Assurance boards DMRC Line II
In Campaigns By Satarupa Chakraborty - February 13, 2017
The insurance major has opted for Metro train wrap to promote its products like Grih Suvidha (house loan product), top-up Medi-claim and Floater Medi-claim and loan products for 2 wheelers. eg. communications has executed the 6-month campaign
Clear Channel International launches OOH programmatic buying tool
In Digital OOH By VJ Media Bureau - January 20, 2017
The tool makes the media simpler to plan, buy, optimise and measure through familiar buying technologies offering data-fueled audience-based solutions in real time, says William Eccleshare, chairman and chief executive of Clear Channel International
Kinetic India to adopt Aureus software by Feb-end
In OOH News By Satarupa Chakraborty - January 10, 2017
The cloud-based exclusive planning software will assist the Kinetic India team at all stages of an OOH campaign - bringing in greater efficiency -- from planning to billing