Results For "OPT"
262 News Found
SDMC floats tender for ad rights on unipoles, toilet blocks
In OOH News By M4G Bureau - September 22, 2017
The contract will be awarded for 3 years with the option of a 2-year extension
Jagran Engage to offer static, digital, ambient media at Lucknow metro stations
In OOH News By Bhawana Anand - September 21, 2017
The transit avenue will offer a gamut of advertising options including backlight media, floor branding, roof branding as well as responsive digital screens across 8 key stations
Transactional data powers Mondelez’s new campaign in Australia
In Digital OOH By M4G Bureau - September 08, 2017
oOh!media launched a campaign for Cadbury Favourites using an optimised planning solution to harness real transactional data
Accor Hotels showcases global footprints
In Gallery By - August 30, 2017
The brands opts for airport media to reach out to air travelers
UK’s DOOH revenue grows 30% in Q2 2017
In Digital OOH By M4G Bureau - August 27, 2017
The conversion of premium classic OOH sites into digital, coupled with advertiser adoption of the flexible, dynamic and creative opportunities offered by digital formats, is driving significant growth in DOOH
“DOOH in China: Big & mainstream”
In Gallery By - August 25, 2017
Jay Lin, Director, Horizon Media China & President, Panda Pacific Media Group made a presentation on ‘How China’s OOH industry adopted DOOH in a big way – Success factors’ at OAC 2017
Green printing is an imperative for OOH business
In OOH Solutions By Bhawana Anand - August 24, 2017
Leading digital printing firms assert the importance of adopting green printing machines, media and materials but call for a multi-stakeholder approach to ensure that green printing becomes an industry norm
Federal Bank goes outdoor asking ‘Why Settle For Less?’
In Campaigns By Bhawana Anand - August 24, 2017
The bank opted for train branding and an innovative on-ground activity as part of its integrated campaign
‘We can see digital media emerging as a viable option’
In Digital OOH By - August 18, 2017
Rohit Chopra, CEO, TIM Delhi Airport Advertising Private Limited (TIMDAA), a joint venture between Delhi International Airport Private Limited & Times Innovative Media Limited, provides an overview of DOOH coverage at the Indira Gandhi International Airport that houses some of the best digital OOH assets. Edited excerpts of the interview:
Madison Media brings on board Saurabh Tyagi to head Titan Media AOR
In OOH News By M4G Bureau - July 19, 2017
Saurabh has 13 years of experience across media agencies of the likes of Mindshare, Zenith Optimedia, Maxus, Starcom Mediavest and Madison Media across markets