There's nothing like OOH for Australia Tourism...

In Campaigns By Bhawana Anand - March 26, 2014

It\'s now the turn of the Tourism sector to capitalize on the OOH medium and convert audience into potential travellers. The latest to have done this is Australia Tourism which has built a fancy OOH campaign in association with Brandscope agency. The campaign showcases the unique possibilities in store for tavellers headed towards the land of Kangaroos. Read on to know more...

Media will not get a poll boost, says KPMG

In OOH News By BS Reporter, Business Standard, Mumbai - March 13, 2014

2014 growth projected at 13% against 11.8% in 2013

Rose Valley woos travellers in Kolkata

In OOH News By Nabamita Chatterjee - March 11, 2014

The campaign involved various formats ranging from traditional hoardings to transit media including mobile vans and Volvo buses.

Good advertising prospects set to boost hiring

In OOH News By Viveat Susan Pinto, Business Standard, Mumbai - February 17, 2014

GroupM, the country's largest media agency, has said overall advertising growth will stand at 11.6% this year, against 10% last year

Big Bazaar woos Kolkata on OOH

In OOH News By Nabamita Chatterjee - January 17, 2014

The brand has taken around 80 units of exposure across all outdoor vehicles in the city for a duration of 2 months.

Sinex Systems collaborates with Trix International

In OOH News By VJ Media Bureau - December 17, 2013

Sinex has been appointed as the sole distributor of Triline products for the market of India and Sri Lanka.

TIMES OOH sells Mumbai International Airport to a global audience

In OOH News By Bhawana Anand - September 13, 2013

The established OOH company woos international brands in London to advertise at the T2 Mumbai airport.

Vodafone goes 3D for 3G internet campaign

In OOH News By VJ Media Bureau - June 01, 2013

The telecom major along with Bates created an eye catching campaign in Uttar Pradesh to promote their 2G and 3G Internet trial packs available at Rs 25.

DLF Place Saket woos kids with Doraemon's activities

In OOH News By VJ Media Bureau - May 25, 2013

DLF Place Saket has organized a month-long series of fun and adventurous activities for kids with their favourite cartoon character Doraemon.

McDonald's spreads desi flavour through outdoors

In Campaigns By VJ Media Bureau - May 23, 2013

Milestone Brandcom boosts McDonald's'Pakka Indian' brand proposition through integrated, innovative OOH programs to delight Indian consumers.