Skybags' latest campaign shines bright on Mumbai’s Eastern Express Highway

In OOH News By M4G Bureau - May 05, 2023

The campaign will be live for a period of 28 days.

Leading OOH firm CASHurDRIVE takes up Associate Sponsorship of OAC 2023 to be held in Delhi on July 28-29

In OOH News By M4G Bureau - May 04, 2023

The convention will feature focused sessions on doubling OOH revenues, DOOH expansion, pDOOH application, rise of retail DOOH, smart city project opportunities, among others

Rugby World Cup 2023: Worldcom OOH unveils geofencing & MOOH stategy

In OOH News By M4G Bureau - May 04, 2023

The mega event which is expected to exceed 900 million viewers worldwide.

Ocean Outdoor appoints Marie Le Hur as Marketing Director for UK biz

In OOH News By M4G Bureau - May 03, 2023

Marie takes responsibility for the marketing of Ocean’s DOOH portfolio to brands, agencies, specialists and landlords

Leading Delhi-based agency executes extensive BJP campaign in Karnataka ahead of state assembly polls

In Campaigns By M4G Bureau - May 01, 2023

Multiple OOH formats have been used for the campaign

‘High-end signage market is very promising’

In Viewpoints By Aayush Mohanan - May 01, 2023

Naresh Kumar Dasari, Managing Director, Kalpana Glass Fibre and Macro Media Digital Imaging shares his views on the signage market trends in India, and the prospects of DOOH media, particularly at fuel filling and EV charging stations.

Moving Walls to power MASTRUM platform customised for OOH advertising in Japan

In Digital OOH By M4G Bureau - April 28, 2023

MASTRUM is an impression-based digital OOH advertising platform that provides ad space trading, ad serving, and programmatic DOOH advertising to meet domestic and international demand

The Canadian Out-of-Home Awards announce founding partners/sponsors

In OOH News By M4G Bureau - April 26, 2023

The inaugural awards ceremony to be held on May 25

Chennai set for large format OOH comeback

In OOH News By M4G Bureau - April 25, 2023

Tamil Nadu Government Gazette Extraordinary provides for applications for putting up a range of outdoor advertising devices including hoardings.

‘Bengaluru OOH will be back on track with large formats’

In Viewpoints By Aayush Mohanan - April 25, 2023

Manmohan Singh, Secretary, Outdoor Advertising Association, Bangalore (OAAB) shares his perspectives on OOH prospects and re-introduction of large formats in the city of Bengaluru following the March 1, 2023 ruling of the High of Karnataka.