Results For "OOH"
3848 News Found
‘DOOH spurs industry growth, enabling more dynamic and targeted advertising solutions’
In OOH News By Vasant Jante - June 07, 2024
Anna Bager, President & CEO, Out-of-Home Advertising Association of America (OAAA) talks about OOH’s new growth dynamics at the WOO Global Congress
‘OOH growth gathering momentum with DOOH, retail media expansion’
In OOH News By Vasant Jante - June 06, 2024
WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
‘Building OOH partnerships with retail media networks’
In OOH News By Vasant Jante - June 06, 2024
Sheldon Silverman, CEO of SmartBomb speaks about retail media networks at the WOO Global Congress in Hong Kong
Perion’s next frontier: Redefining the contours of OOH with technology
In OOH News By Vasant Jante - June 06, 2024
In a Fireside Chat with Jeremy Male, Chairman & CEO of OUTFRONT Media, Tal Jacobson, CEO, Perion says that OOH has not reached its true potential
Retail media is revolutionising DOOH advertising
In OOH News By Vasant Jante - June 06, 2024
Laetitia Lim, CEO of Quividi, speaks about integration of retail media and DOOH at the WOO World Congress in Hong Kong
‘AI set to accelerate DOOH growth’
In OOH News By M4G Bureau - June 06, 2024
Ocean Group CEO Stephen Joseph says that if used properly, AI should be a positive driver for the growth of better DOOH, democratising the channel and clearing hurdles that slow down the transactional, creative and strategic process.
Ocean Outdoor launches super-sized DOOH screen in Cardiff
In Digital OOH By Rajiv Raghunath - June 06, 2024
Ocean’s first Welsh location extends its XL Network fleet of 24 connected DOOH roadside screens which are at least 1.5 times larger than a standard 48-sheet
I&B Ministry mandates self-certification by advertisers, agencies before publishing all advertisements
In OOH News By M4G Bureau - June 05, 2024
While the process for submission of self-certificates for TV/print/radio/digital or Internet advertising is defined, there is no mention of such certification for OOH advertising in the Ministry’s press release.
Prakash Arts partners OAC 2024 as Associate Sponsor
In OOH News By Sakshi Sanghavi - June 05, 2024
C D V Subbarao, CEO, Prakash Arts highlights the role of OAC as a platform for thought leadership and business networking for Indian OOH
Avail the Early Bird advantage, register as delegate to OAC 2024 before June 15
In OOH News By Sakshi Sanghavi - June 05, 2024
OAC 2024 will be held at Hilton Garden Inn, Embassy Manyata Business Park, Bengaluru on July 26-27