Results For "OOH"
3852 News Found
Canara Bank ad jingles amplify the brand’s messaging on Sharma Srishti Synergy operated RDN
In Campaigns By M4G Bureau - June 26, 2023
S Kumar, MD of Srishti Communications says this is a move to maximise the AOOH opportunity
‘DOOH is fantastic, but pricing is a crucial factor’
In Viewpoints By M4G Bureau - June 24, 2023
Rajesh Chheda, Founder and MD, Just In Time shares his perspective on using OOH for business growth, retail design and more in an interview with Media4Growth
Zivame launches #meetyourrigthfit OOH campaign
In Campaigns By M4G Bureau - June 23, 2023
The campaign aims to address women’s struggles with ill-fitting undergarments
boAt celebrates World Music Day with unique QR- embedded billboards
In Campaigns By M4G Bureau - June 23, 2023
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
A 75Media guide on how to create an impactful OOH campaign
In Research By M4G Bureau - June 23, 2023
The beauty of out-of-home is that it’s very scalable – so it’s as suitable for global brands as it for small local businesses, says Paul Inman, MD of UKJ’s 75Media
Sylvester daCunha, creator of the iconic ‘Amul Girl’ no more
In OOH News By M4G Bureau - June 22, 2023
The advertising veteran passed away on Tuesday in Mumbai.
‘There’s a discernible trajectory towards a more globalised DOOH ecosystem’
In Viewpoints By Rajiv Raghunath - June 21, 2023
Amanda Dorenberg, President, Canadian Out of Home Marketing & Measurement Bureau (COMMB) shares her perspectives on DOOH, programmatic buying, and audience metrics in an interview with Rajiv Raghunath.
Joy Bhattacharjya, CEO of Prime Volleyball League, Author, Analyst to anchor The Quintessential OOH Quiz at OAC 2023
In OOH News By M4G Bureau - June 20, 2023
The quiz contest will be open to all delegates attending the convention.
StreetMetrics CRO Michael Steinberg to address Outdoor Advertising Convention 2023 in Delhi
In OOH News By M4G Bureau - June 19, 2023
US-based StreetMetrics is a forerunner in the area of measuring moving OOH media.
‘Always knew that OOH will create big opportunities’
Nabendu Bhattacharyya, Founder of ideacafe.agency, talks about his 3-decade journey across the OOH landscape in an interview with Rajiv Raghunath.
