Ocean Outdoor brings SPACE INVADERS world playground to Europe

In Campaigns By M4G Bureau - July 19, 2023

Powered by Google’s ARCore and Geospatial API, SPACE INVADERS: World Defense launched on Tuesday, July 18 in cities across the world

‘Indian OOH sector to grow by 9.9%’ – PwC Report

In OOH News By M4G Bureau - July 19, 2023

The report predicts India to outperform all markets in the Asia Pacific region

Ruchika Gupta, Marketing Director, Beam Suntory India to speak on ‘How an evolving OOH can be pivotal to brand marketing’ at OAC 2023

In OOH News By M4G Bureau - July 19, 2023

OAC 2023 will be held at Manekshaw Centre, Delhi on July 28-29

The OOH changemakers at OAC 2023

In OOH Solutions By M4G Bureau - July 18, 2023

M4G spoke with Vishwanjali Technology as they prepare to present their innovations at the OOH Expo.

Angel Investor & Business Strategist Lloyd Mathias to moderate OAC 2023 panel on 'How to prevent commoditisation of OOH buying’

In OOH News By M4G Bureau - July 18, 2023

The panel speakers are Gaurav Mehta, CMO, Noise; Atul Shrivastava, CEO, Laqshya Media Group; and Junaid Shaikh, MD, RoshanSpace

“Clients are more aware of what they want from their assets”

In OOH Solutions By M4G Bureau - July 18, 2023

Naveen Kumar, Founder and CEO, INFONICS Technologies talks about how his firm has changed its outlook towards servicing clients in an evolving DOOH ecosystem.

RoshanSpace MD Junaid Shaikh joins OAC 2023 panel to discuss 'How to prevent commoditisation of OOH buying’

In OOH News By M4G Bureau - July 17, 2023

The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry’s efforts to deliver the best value and profit from it.

Amit Sinha, GM – Marketing, PNB MetLife India Insurance to address OAC 2023 in Delhi

In OOH News By M4G Bureau - July 17, 2023

Amit Sinha will be sharing his perspectives in a panel discussion on ‘How an evolving OOH can be pivotal to brand marketing’

‘Campaign delivery matters’

In Viewpoints By Rajiv Raghunath - July 14, 2023

Michael Steinberg, Chief Revenue Officer of US-based StreetMetrics throws light on measurement metrics for moving media, and key factors contributing to greater market acceptance of their offerings, in an interview with Rajiv Raghunath. Edited excerpts:

US’ Screenverse opts for Place Exchange’s PerView solution

In OOH Solutions By M4G Bureau - July 14, 2023

PerView solution provides buyers and sellers the ability to measure every type of OOH media asset using dynamic, deterministic data to deliver up-to-date measurement insights specific to each location