Havells and Platinum Outdoor, welcome Ganpati Bappa with their 'FAN-tastic' outdoor campaign

In Campaigns By M4G Bureau - September 28, 2023

Installed on a large 100x50 ft billboard, the campaign has garnered 1.5 million impressions so far.

Karan Sapru Joins MOMS OOH as Business Director for South Region

In OOH News By M4G Bureau - September 28, 2023

Karan brings in a wealth of experience having previously worked at organisations such as Dentsu, Laqshya and Unitech Group.

'Time for an OOH academy'

In Gallery By - September 27, 2023

Dr. Dwarika Prasad Uniyal, Pro Vice-Chancellor, RV University makes a strong case on the OOH industry lacking a presence of youth in the sector and why it is high time to start nurturing new talent towards the industry.

World Out of Home Organization adds 11 new members from four continents

In OOH News By M4G Bureau - September 25, 2023

Four of the new members are national media owners, two are national media agencies, three are OOH service providers/suppliers, one is a national media association and one a national regulatory body.

Connect OOH appoints Aditya Goel as National Head

In OOH News By M4G Bureau - September 25, 2023

With over two decades of experience in the OOH sector, Aditya joins Connect as the agency ushers in a new era of growth.

Podhigai Ads amplifies Zebronics brand connect and visibility through colourful Kochi Metro train branding

In Campaigns By M4G Bureau - September 21, 2023

The campaign is a part of the brand’s continued effort to celebrate and connect with a young and free-spirited audience.

Cera presents "This Is Your Space. Play It Your Way" campaign at Mumbai Airport’s T2

In Campaigns By M4G Bureau - September 20, 2023

Showcasing Cera’s range of products on a wall, the campaign will be on display for a duration of 6 months.

How local restaurants can harness the power of OOH to bring in more customers

In Research By Rajiv Raghunath - September 20, 2023

UK OOH operator 75Media presents a guide on how local restaurants can get the best out of OOH advertising

US’ Ballyhoo Media, Pivot Media strike deal with Trans4Media for transit advertising on Washington State Ferries

In Digital OOH By Rajiv Raghunath - September 20, 2023

The partnership is aimed at elevating static and DOOH advertising across the Washington State Ferry (WSF) system that sees over 24 million riders annually.

Ocean Outdoor reunites with ITV for Rugby World Cup 2023 action

In Campaigns By M4G Bureau - September 15, 2023

Fans will be able to watch highlights and big moments from the games on 18 DOOH screens across eight cities in the UK.