Results For "OOH"
3850 News Found
JCDecaux renews and extends its advertising concession with Madrid Metro for 10 years
In OOH News By M4G Bureau - October 20, 2023
By the end of the year, JCDecaux will operate a total of 2,750 digital faces in Spain.
Pikasso integrates with LMX programmatic SSP
In Digital OOH By M4G Bureau - October 20, 2023
Integrating our DOOH screens with LMX opens up a realm of opportunities for the Asian market to connect with audiences of the MENA & West Africa Regions, says Francesca Vincenti, Head of Programmatic & Innovation, Pikasso
Workshop on ‘How to monetise DOOH media’ to be conducted at DDX Asia at Nehru Centre, Mumbai on Dec 8, 2023
In OOH News By M4G Bureau - October 20, 2023
The workshop, principally designed for the benefit of DOOH media owners, will be conducted by leading adtech expert Srikanth Ramachandran, Founder & Group CEO, Moving Walls; registration on first-come-first served basis
Central de Outdoor Brazil launches new data and automation platform ECOSS OOH
In OOH Solutions By Rajiv Raghunath - October 19, 2023
The solution is powered by a customised OOH technology solution deployed by Adsmovil OOH
Interspace Communication to lead Polycab's brand refresh OOH campaign in the South market
In Campaigns By M4G Bureau - October 17, 2023
The campaign spanned across prominent cities, including Hyderabad, Chennai, Bangalore, and Kochi.
‘Brands & agencies are pushing operators for deeper insights’
In Gallery By - October 16, 2023
Michael Steinberg, Chief Revenue Officer, StreetMetrics says that as advertisers are unlocking their budgets, OOH needs to show results. “We need to measure how audiences behave as a result of the exposure to ads and the end performance as a result of that”.
EverGlow to offer demo of high-definition LED display range @ DDX Asia
In OOH Solutions By M4G Bureau - October 16, 2023
EverGlow, a leading player in the LED displays segment, will be among the exhibitors at DDX Asia, the one-stop exhibition of latest digital display solutions for the retail and OOH industries, to be held during December 8-9, 2023 in Mumbai.
SpectaLook opticals celebrates World Sight Day with outdoor campaign
In Campaigns By M4G Bureau - October 13, 2023
The global event is an effort to raise awareness about blindness and vision impairment.
DOOH Platform MASTRUM launches 1st phase on 34,000 screens across Japan
In Digital OOH By Rajiv Raghunath - October 12, 2023
MASTRUM, powered by Moving Walls, is a white-labeled, customised DSP/SSP platform tailored to the Japanese OOH advertising market
Infonics’ cutting edge products to be on display @ DDX Asia
In OOH News By M4G Bureau - October 12, 2023
Infonics, the leading manufacturer of LED video walls, will be among the exhibitors at DDX Asia, the one-stop exhibition of latest digital display solutions for the retail and OOH industries, to be held at Nehru Centre, Worli, Mumbai during December 8-9, 2023.