Pharmeasy promotes healthy living at Mumbai metro stations

In Campaigns By Bhawana Anand - July 10, 2017

Along with the yoga session, the brand also sent you a healthy living message via digital screens and video walls at the Mumbai metro station.

OOH business adviser & ex-President, Clear Channel Europe Matthew Dearden to address OAC 2017

In OOH News By M4G Bureau - July 10, 2017

Matthew Dearden is a business leader, adviser & entrepreneur with particular expertise in OOH advertising. He served until July 2016 as President of Clear Channel Europe and a member of Clear Channel International's Leadership Team.

Ellora Outdoor developing 25 public utilities in Varanasi

In OOH News By Bhawana Anand - July 06, 2017

The OOH firm has already completed 10 utilities which now feature both commercial advertising and public service messages

Ocean Outdoor seeks bold ideas for 8th annual digital creative competition

In Digital OOH By M4G Bureau - July 06, 2017

Entrants that truly raise the bar will win a share of a £650,000 prize fund and the chance for their creative concepts to be showcased across Ocean's iconic UK DOOH locations, or via The Alliance network internationally.

South Africa's OOH metrics expert Dave Roberts to address OAC 2017

In OOH News By M4G Bureau - July 05, 2017

Dave Roberts is CEO, Primedia Outdoor & Chairman of Out of Home Measurement Council (OMC), South Africa

Leading OOH agency hit hard by ransomware

In OOH News By M4G Bureau - July 04, 2017

Cyber-attack denudes the agency of significant internal data

Delhi's Lt. Governor raises concerns over OOH advertising practices in the city

In OOH News By Bhawana Anand - July 04, 2017

DOAA concurs with LG's concern; municipal bodies seen to be responsible for many of the odd practices

JCDecaux to create first national DOOH network in Finland

In Digital OOH By M4G Bureau - July 04, 2017

The global OOH major has one a 20-yr exclusive contract for advertising on bus and tram shelters in Helsinki

Smart railway stations likely to open up new OOH avenues

In OOH News By M4G Bureau - July 03, 2017

RLDA-NBCC MoU to develop smart railway stations will likely to create new OOH investment opportunities at those transit locations

Vyoma Media becomes member of DPAA

In OOH News By M4G Bureau - June 30, 2017

As a leader in OOH technology and monitoring, Vyoma has much to contribute to our collective efforts to grow the DOOH sector, says Barry Frey, President & CEO of DPAA