Results For "OOH"
3856 News Found
Tanishq unveils Aagomoni collection on OOH
In Gallery By M4G Bureau - October 04, 2017
Kartik Iyer elevated to President - Media Brands; Shripad Kulkarni to move out by year-end
Tanishq unveils Aagomoni collection on OOH
In Campaigns By Ria Banerjee - October 04, 2017
The brand used a variety of OOH formats that included hoardings to branded mobile vans
Republic goes outdoor to highlight channel’s leadership position
In Campaigns By M4G Bureau - October 04, 2017
Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru
Xtreme Media introduces economical LED mesh
In OOH Solutions By Bhawana Anand - October 04, 2017
The new 55m LED mesh, a flexible LED display screen that is lightweight, semi-transparent, IP 65 protected (water, dust & humidity resistant) LED system allows brands to display text, graphics and video animations in full colour (RGB)
Pantaloons creates third record-breaking iconic OOH installation
In OOH News By M4G Bureau - October 03, 2017
Pantaloons enters the India Book of Records with India’s Tallest Diya, after creating records for Denim Ganpati & Tallest Dandiya Sticks
“Interactive OOH will provide more storytelling opportunities’
In Viewpoints By Bhawana Anand - October 02, 2017
A homegrown brand Mother Dairy views OOH as a multi-faceted platform for communications. With DOOH media gradually coming into its own, there is a lot more than brands to go for in the OOH space, shares Randhir Kumar, General Manager – Marketing (Dairy Products), Mother Dairy Fruit & Vegetable Pvt. Ltd.
‘OOH industry needs to focus upon consolidation, professionalism & transparency’
In Viewpoints By Bhawana Anand - October 01, 2017
Ashish Bhasin, Chairman & CEO - South Asia, Dentsu Aegis Network, talks about the critical issues that underpin Indian OOH business, and advocates strong steps to leverage the growth opportunities. Edited excerpts of the interview:
Google launches teaser campaign around its soon-to-be launched smartphones
In Campaigns By M4G Bureau - September 30, 2017
The brand takes the OOH medium by storm worldwide to create a suspense around its mobile launch event
Japanese subsidiary setting up DOOH-enabling traffic info display on Ahmedabad’s ‘Smart Roads’
In Digital OOH By Bhawana Anand - September 29, 2017
The Digital Variable Messaging Sign (VMS) boards of 7x3 meters in size will display real time-traffic information to the travelers along with outdoor advertising and promotion in the ratio of 50:50.
Skipper Pipes wows Kolkata with pipes-made Durga Puja pandal
In Gallery By Ria Banerjee - September 28, 2017
The works of art at the pandal complemented the brand’s extensive OOH campaign in the city of Kolkata