Results For "OOH"
3856 News Found
Samsung Galaxy Note9 dazzles on OOH
In Digital OOH By M4G Bureau - August 14, 2018
New York, London & Moscow iconic digital OOH sites display the newly launched smart phone from Samsung in high-traffic areas
DTC invites bids for bus wrap ad rights & time keeping booths
In OOH News By M4G Bureau - August 14, 2018
The transit authority calls bids for bus wraps and Modern Porta Cabin Time Keeping Booths branding for North & East areas
Star Plus bring alive the ‘Nazar’ character on OOH canvas
In Campaigns By Bhawana Anand - August 13, 2018
The innovative campaign was executed by Kinetic India in multiple cities, using a variety of large and short formats
IKEA leaves everyone spellbound in Hyderabad
In Campaigns By Bhawana Anand - August 10, 2018
The campaign was writ large on the conventional OOH formats and was augmented with innovations at transit consumer touchpoints like the airport, bqs and auto stands
Stripped down to bare essentials
In OOH News By M4G Bureau - August 10, 2018
The Bengaluru OOH landscape is dotted with bared hoarding structures
Mondelez India OOH mandate in fluid state
In OOH News By M4G Bureau - August 09, 2018
Following the Rs 450 crore Mondelez India traditional media duties shifting from Carat India to GroupM’s media agency Wavemaker, there is some speculation going on as to which agency will handle the brand’s OOH duties
‘Everyone has the right to be safe at work’
In Viewpoints By Rajiv Raghunath - August 08, 2018
Jim Poage, Safety Director of US-based Formetco shares his perspectives on the safety and health standards for OOH. Jim commands over 20 years of experience in the creation and implementation of safety programmes in numerous industries. He is a professional trainer on a wide variety of safety, health and environmental topics and a recognised guest speaker from previous Outdoor Advertising Association of America (OAAA) Safety Summits, as well as the Independent Billboard Operators (IBO) organisation
American Express campaign exemplifies its omnipresence
In Gallery By M4G Bureau - August 06, 2018
The OOH campaign reinforces American Express’ positioning at the intersection of people’s business & lifestyle
‘OOH gets us 70% of audience volume’
In Viewpoints By Bhawana Anand - August 04, 2018
Total Oil India has upped the ante on its OOH game, states Gayatri Ojha, VP (Marketing & Corporate Communications, CSR) Total Oil India
Global leaders to address International OOH Congress in St. Petersburg
In OOH News By M4G Bureau - August 03, 2018
Global OOH experts such as Annie Rickard (global ex-president, Posterscope, UK), Gideon Adey from Kinetic (UK), Borja Balanzat, the head of Exterion Media in Spain & Christian von den Brincken, representing Ströer, Germany will address the Congress