Results For "OOH"
3856 News Found
Dr. Velumani inspires OOH industry at OAC 2018
In Gallery By - August 21, 2018
Chairman of Thyrocare, Dr A Velumani shared his life journey, beginning from the childhood till date, where he explained that Leaders are made, not born
Tim Bleakley shares factor responsible to make an iconic site
In Gallery By - August 21, 2018
The CEO of Ocean Outdoor addresses the Indian OOH Industry during his session on how iconic DOOH changed the rules globally during his session
Indian Roads Congress Secy Gen SK Nirmal @OAC 2018
In Gallery By - August 21, 2018
Sanjay Kumar Nirmal who has been associated with IRC for more than 30 years will share his perspective on how OOH industry can complement the roads infra development
OOH has a role cut out in smart city development: Prem Shankar Jha
In Gallery By - August 21, 2018
Prem Shankar Jha, Deputy Commissioner, SDMC spoke about the positive impact that OOH can have on the city landscape
‘Technology assists with maximising the inventory use’
In Viewpoints By Rajiv Raghunath - August 21, 2018
Remi Roques, Managing Director of Ayuda Media Systems, a global technology company that empowers the D/OOH industry with easy-to-use, innovative software tools driving the entire OOH workflow, throws light on the imperative of adopting new technologies to do OOH business better, in an interview to Rajiv Raghunath
Star Plus bring alive the ‘Nazar’ character on OOH canvas
In Gallery By Bhawana Anand - August 20, 2018
The innovative campaign was executed by Kinetic India in multiple cities, using a variety of large and short formats
‘Aggressive growth of DOOH will continue in all markets’
In Viewpoints By Rajiv Raghunath - August 20, 2018
Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA), says that digital OOH is not limited screens. Rather, digital technologies in the OOH space cover a gamut of areas like audience targeting, mobile/location/visual detection or other types of data, programmatic trading, automated systems, etc. Barry is extremely bullish on DOOH growth prospects across geographies.
Floods wash away Onam season business in Kerala
In OOH News By M4G Bureau - August 17, 2018
The state government has cancelled the Onam celebrations; the Onam season usually gives maximum business to OOH every year
I-Day celebrations straddle OOH canvas
In Campaigns By Bhawana Anand - August 17, 2018
Media4growth spotted a few OOH campaigns launched to commemorate the 72nd Independence Day
YES BANK to amplify new banking campaign with OOH medium
In OOH News By M4G Bureau - August 14, 2018
Introducing their new Green deposit product facility, the brand will promote Savings Account, Current Account and Fixed Deposits through 360 degree campaign