Results For "OOH"
3856 News Found
TDI International bags Chennai airport media rights
In OOH News By M4G Bureau - August 28, 2018
The OOH firm outbid competition from some of the biggest players in the airport media space to win the rights for a period of 10 years
PrettySecrets makes a style statement in the outdoor
In Campaigns By Bhawana Anand - August 27, 2018
The brand hit the streets of Mumbai to create a big impression on its target audience
‘Robust measurement metrics most vital to OOH business’
In Viewpoints By Rajiv Raghunath - August 25, 2018
Kym Frank, President of Geopath, a not-for-profit, tripartite organisation (equally representing the buy and sell side of the OOH industry in the US) that powers a smarter OOH marketplace through state-of-the art audience location measurement, insights and market research innovation, talks about how technology is transforming the OOH business in ways that never seen before
‘Ghoul’ screams horror on OOH
In Gallery By Bhawana Anand - August 24, 2018
Netflix has run the campaign in 2 phases, drawing a lot of attention to the show
Vivo India appoints Laqshya Solutions & Posterscope India to handle OOH mandate
In OOH News By Bhawana Anand - August 23, 2018
The new partnership will build on Vivo foundation of existing and unique OOH engagement & initiatives
ACCC green-lights APN Outdoor-JCDecaux, oOh!media-Adshel mergers
In OOH News By M4G Bureau - August 23, 2018
The merged companies will continue to compete with each other and with other out-of-home advertising providers
Bengaluru OOH staring at likely policy paralysis
In OOH News By Bhawana Anand - August 23, 2018
Media owners in the city see no rationale in going for an entirely new ad policy considering that the ad policy was amended in 2016 in keeping with the market conditions
‘Ghoul’ screams horror on OOH
In Gallery By - August 22, 2018
Netflix has run the campaign in 2 phases, drawing a lot of attention to the show
‘Ghoul’ screams horror on OOH
In Campaigns By M4G Bureau - August 22, 2018
Netflix has run the campaign in 2 phases, drawing a lot of attention to the show
UK’s OOH revenue up 1.5% YOY
In Research By M4G Bureau - August 22, 2018
The OOH industry remains resilient in Q2 2018; DOOH saw a revenue growth of 6.4%