Storm warning sees Rajkot & Jamnagar OOH media being dismantled as precautionary measure

In OOH News By Bhawana Anand - June 13, 2019

The respective corporations have issued notice to avoid any possible casualty and the regional media owners are adhering to it

Imagica highlights special holiday treats

In Campaigns By Pray Jani - June 12, 2019

Attractive creatives and engaging campaigns showcase the theme park’s exciting offerings this holiday season

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground

SDMC invites bid for unipole & toilet blocks

In OOH News By M4G Bureau - June 12, 2019

The tender includes cluster and individual structures of both formats

Wild Stone signs on Ranbir Kapoor

In OOH News By M4G Bureau - June 11, 2019

A set of TVC has already been out with their new ambassador; OOH creative will be charmed with Bollywood superstar

Kanpur OOH players sceptical of Nagar Nigam’s response to court order stalling levy of advertisement tax

In OOH News By Bhawana Anand - June 11, 2019

The local body has apparently set up an in-house committee to explore alternative ways to levy additional fees on outdoor media in the city

ZEE5 goes regional on OOH

In Campaigns By M4G Bureau - June 07, 2019

ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption

Bengaluru large format OOH business hits an air pocket

In OOH News By Bhawana Anand - June 06, 2019

BBMP told to revise the draft ‘Outdoor Signage and Public Messaging bylaws 2018’; no relief to large format media operators in the city

McDonald’s stands tall at Times Square’ with 3rd-largest billboard

In Digital OOH By M4G Bureau - June 06, 2019

The 9,280 sq. ft. giant screen has been installed on top of a three-story restaurant building

Storia’s fruit story comes alive on OOH story

In Campaigns By Bhawana Anand - June 06, 2019

The fresh fruit shake brand’s campaign leveraged OOH as a highly localised medium and thus addressed TG strategically