Talon acquires Grand Visual Agency & OOH ad tech provider QDOT

In OOH News By M4G Bureau - July 12, 2019

The strategic acquisition of digital OOH creative services specialist Grand Visual and its digital OOH ad tech provider QDOT will enable Talon to further enhance its abilities across the US

Shout Media appoints Edge1 to manage its ambient OOH media sites

In OOH News By M4G Bureau - July 11, 2019

New Zealand based Shout Media is implementing Edge1 Outdoor Advertising Media Platform to manage its OOH media sites

Dr Mohit Dubey, CEO, Atal Incubation Centre (AIC), MIT-ADT University to speak at OAC 2019

In OOH News By M4G Bureau - July 10, 2019

Dr Dubey will be sharing his perspectives on the theme of ‘Building a tech startup ecosystem for OOH & driving entrepreneurship’

Fly Up heats up OOH in WB with ‘Karle chill’ campaign

In Campaigns By M4G Bureau - July 10, 2019

Executed by Kolkata-based Hindusthan Publicity, Fly Up from Greenfizz Beverages has deployed the campaign on hoardings, transit media and digital screens across main railway and metro stations in West Bengal

LIC of India Managing Director Suseel Kumar to address OAC 2019 on July 26

In OOH News By M4G Bureau - July 09, 2019

T C Suseel Kumar will speak on the theme of ‘What makes OOH a trusted consumer influencer’

Spidey fights the Elementals on OOH now!

In Campaigns By Bhawana Anand - July 09, 2019

Sony Pictures in association with Dentsu Webchutney launched India’s first real-time programmatically propelled digital out-of-home campaign for the much-awaited 'Spider-Man: Far from home'

UK’s Ocean begins its 10th annual search for best DOOH creative ads

In Digital OOH By Rajiv Raghunath - July 09, 2019

2019 winners to share £650,000 worth of DOOH screen space; Landsec Piccadilly Lights joins the competition

Moving Walls programmatically powers 3 big campaigns in Malaysia on 800+ digital OOH screens

In Digital OOH By M4G Bureau - July 09, 2019

The Singapore-headquartered advertising technology company automated the planning and buying of OOH campaigns for HP Printers, Domino’s, and Lazada

MCGM will introduce a business-friendly ad policy: Anand Laxman Wagaralkar

In OOH News By Pray Jani - July 09, 2019

MCGM Joint Municipal Commissioner (Special) will hold meetings with the MHOA and the corporators to discuss their suggestions on DOOH

Eyetalk Media Ventures in exclusive 3-yr tie-up with Taggify, LATAM and Surfboard Digital

In Digital OOH By M4G Bureau - July 08, 2019

Through this agreement, the DOOH media firm’s consumer engagement platforms TagTalk and BizTalk will be available online to advertisers and provide buyers with actionable audience insights, making OOH more accountable, accessible, flexible and more contextual