‘Business & civic bodies must work together’: Prem Shankar Jha

In Gallery By - September 09, 2019

Prem Shankar Jha, Dy. Commissioner, South Delhi Municipal Corporation (SDMC), spoke on the need for local governance and OOH to work together at the 15th Outdoor Advertising Convention (OAC) held in Mumbai on July 26th and 27th

Doctor knows best, says SRL Diagnostic

In Campaigns By M4G Bureau - September 09, 2019

The new brand compliments its digital campaign with outdoor hoardings to drive home the message

Shenzhen Leyard seizing market opportunities in DOOH components’ supply

In Digital OOH By Pray Jani - September 09, 2019

This approach helps keep the costs low

Brush up for ‘The Quintessential OOH Quiz’ at OAC 2019

In Gallery By - September 07, 2019

The quiz will be conducted by Rachana Lokhande

‘Don’t sell space, Sell idea’: Raj Kamble

In Gallery By - September 07, 2019

Creatives are a big part of OOH campaigns and Raj Kamble, Co-Founder and CCO of Famous Innovations, demonstrated the 'how' of it at OAC 2019

OMI gets TANISHQ’s ‘Great Diamond Sale’ sizzle on OOH

In Gallery By M4G Bureau - September 06, 2019

Crafted by OMI, the mega sized units are hard to miss

oOh! launches Smart Reach connecting advertisers with 25% more buyer audience

In Digital OOH By Rajiv Raghunath - September 06, 2019

Smart Reach ensures brands are targeting the right audience and provides access to more than 500 specific audience segments based on buyergraphics, demographics, psychographics and consumer behaviours

No conflict in provisions of BBMP Outdoor Signage and Public Messaging Policy 2018 & Bengaluru Mahanagara Palike Ad Rules 2019

In OOH News By Bhawana Anand - September 06, 2019

The State Government rules will be applicable to outdoor advertising

Tanishq entices masses with The Great Diamond Sale campaign

In Campaigns By M4G Bureau - September 06, 2019

Crafted by OMI, the mega sized units are hard to miss

Kerala OOH industry seeks time for transition to green media

In OOH News By Bhawana Anand - September 05, 2019

The industry has proposed a phase-wise adoption of green media