‘DOOH is enhancing advertisers’ perception of OOH’

In Viewpoints By Rajiv Raghunath - December 09, 2019

Jonathan Conway, Chief Strategy Officer, Talon elaborates on the new growth avenues that are opening for OOH across markets

Samsung ‘The Wall’ to range from INR 3.5 crore to INR 12 crore in India

In OOH Solutions By M4G Bureau - December 09, 2019

World’s first modular MicroLED display with 0.8mm pixel pitch technology for never-seen-before picture quality will be available in India in 146-inch, 219-inch, 292-inch screen sizes

Weekly OOH News Round up

In Gallery By - December 07, 2019

Find out what made headlines this week

West-Central Railway passes tender for advertising on multiple station

In OOH News By M4G Bureau - December 06, 2019

Railway advertising being promoted by the government body across Bhopal division of West-Central Railway

West Central Railway’s Bhopal Division passes tender for advertising

In OOH News By Pray Jani - December 06, 2019

Digital, audio and static formats available for advertising rights at the Shivpuri station

Broadsign, Adform streamline global programmatic omnichannel media buys

In Digital OOH By Rajiv Raghunath - December 06, 2019

New ad tech integration gives brands and agencies a one-stop shop for planning and executing global programmatic campaigns across online, mobile and DOOH

DSP Mutual Funds launches this year’s creative OOH punch

In Campaigns By Pray Jani - December 06, 2019

The mutual fund investment company spends big on OOH media, taking over various digital and static formats across 70 markets

RMC challenges High Court decision on private hoarding tax rollback

In OOH News By Bhawana Anand - December 05, 2019

The municipal corporation has filed the case a few days ago against which the media owning fraternity is preparing a PIL

COLORS ‘WEAVES’ with India for a stronger tomorrow

In Campaigns By M4G Bureau - December 05, 2019

The entertainment brand planned a series of promotional on-ground activities including on-ground board game, slum painting and associated with Pinkathon for a special integration

AAI passes tender to allot exclusive advt rights for Kullu Manali Airport

In OOH News By M4G Bureau - December 04, 2019

The assigned area of advertising rounds up to about 930 sq. ft. and the rights will be awarded for a period of 5 years