Results For "OOH"
3859 News Found
'Restrictions will be the new freedom in malls & cinemas for people', says mcgarrybowen India report
In Research By M4G Bureau - August 04, 2020
Predicting the behaviour of human beings when lockdown is rolled back, the creative agency launches ‘The New Darwinism’ report
AdOnMo join hands with Adways to manage digital billboard in Hyderabad
In Digital OOH By M4G Bureau - August 04, 2020
The tech-company, offering taxi topper fleet media, boosts its portfolio with two digital screens and seven other FOB media.
Cars24 onboards Ogilvy as creative agency
In OOH News By M4G Bureau - July 31, 2020
The agency will be tasked with the mandate of building and scaling-up the brand and its marketing ecosystem through its integrated communications efforts
'OOH can perform 5x better by adopting necessary measures’
In Viewpoints By Bhawana Anand - July 31, 2020
Ashish Bhasin believes OOH needs to introspect and change itself as an industry which is underperforming its potential
Innocent, OOH Tommy, Brave, MullenLowe London top Ocean Outdoor Crucial Creative Competition
In OOH News By M4G Bureau - July 31, 2020
Innocent takes jackpot £500,000 top prize; Monkey Shoulder, Lovehoney and NHS also win media space
Cinema & Metro Services to remain discontinued in Unlock Phase 3.0 in spite of FICCI’s strong recommendations
In OOH News By M4G Bureau - July 30, 2020
FICCI had submitted a detailed draft suggesting parameters to open these avenues with proper safety measures and marketing initiatives to educate the masses
Engagement with rural audience should be customized with hyperlocal solutions’, says Laqshya Media Group report
In Research By M4G Bureau - July 29, 2020
The group’s research shows that there are great opportunities for brands to grow by capitalizing on increasing incomes and aspirations of rural buyers
OOH campaigns increase viewership on social media for PETA India
In OOH News By Bhawana Anand - July 29, 2020
The animal rights organization has launched campaigns on leather, Indian dairy industry and veganism
Price cut of media sites to bring brands back on OOH, says poll conducted by Media4Growth
In OOH News By Bhawana Anand - July 29, 2020
62% of respondents have cast votes in favour of reduction in the rates of sites by media owners which will help in re-start of outdoor business
Zenith forecasts 16% growth for OOH & 65% growth for cinema by 2022
In Research By M4G Bureau - July 29, 2020
Out-of-home and cinema growth will be stronger as they compensate for much greater declines this year, states report