Results For "OOH"
3859 News Found
Verizon Media partners Broadsign to extend programmatic omnichannel offering
In Digital OOH By Rajiv Raghunath - September 02, 2020
Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
Orienta Cine Advertising installs largest LED screen inside Mumbai mall
In Digital OOH By M4G Bureau - September 01, 2020
The Infinite screen offers an innovate advertising solution to brands for mall branding
‘We use various tools for location mapping, media selection, creative visualisation’
In Viewpoints By Bhawana Anand - August 31, 2020
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions refers to in-house planning tools such as, Madison Vicinity, Madison Vu-On-Street, Madison Traffic, Madison Maximiser and Madison Viewpoint
Difficult execution but impactful outcome: PETA India
In OOH News By Bhawana Anand - August 31, 2020
People for the Ethical Treatment of Animals (PETA) India continues to believe in the long association with OOH media that has helped them in conveying their message to the target audience and thereby achieving positive outcomes
MSRDC provides rebate for outdoor advertising contracts till January 2021
In OOH News By M4G Bureau - August 28, 2020
The corporation has completely waived off the payment of instalment from March end to June; 25% for July to September quarter and 50% for quarter ending December to be paid
Muthoot Finance plans wide-spread OOH campaign to promote ‘Muthoot Ayush Gold Loan’ scheme
In Campaigns By M4G Bureau - August 27, 2020
The brand has partnered with Platinum Outdoor for impactful reach in southern towns/cities
AirAsia India announces its new route through OOH campaign
In Campaigns By M4G Bureau - August 26, 2020
The campaign has been designed with Posterscope’s proprietary tool, OOHZone based on target audience demographics and traffic data
Rail ministry relief gets mixed reactions from media owners
In OOH News By Bhawana Anand - August 25, 2020
Media owning firms welcome the relief but have concerns over conditions applied owing to uncertain market situation
Interactive Market Display to grow at CAGR of 8.1%
In OOH Solutions By M4G Bureau - August 24, 2020
Beating the current trend of flat panel displays, the transparent displays are expected to be used more in interactive tables, kiosks, and monitors in future
Delhi market gets ‘alive’ with new campaigns displays
In Campaigns By M4G Bureau - August 24, 2020
After more than four months, a variety of brand categories have showed up in Delhi market to re-engage customers