Results For "OOH"
3856 News Found
DOOHing it for D’better
In Viewpoints By - July 22, 2021
The McDonalds’s - Burger King moment for DOOH is waiting to happen where forward-looking media owners join platforms that are being created to expand the ecosystem, writes Fabian Cowan, India Head, Posterscope
In top gear with OOH as a tactical weapon
In Viewpoints By Pray Jani - July 21, 2021
OOH offers marketers a tactical weapon – the weapon of being hyperlocal, says Gajendra Jangid, Co-Founder and CMO, CARS24
Rajkot MC invites bids for ad displays on large format LED screens
In OOH News By M4G Bureau - July 19, 2021
The LED screens are part of the city’s eye-way project.
Swiftmile engages Broadsign to power global programmatic micromobility ad network
In Digital OOH By Rajiv Raghunath - July 16, 2021
Media buyers looking to reach audiences on-the-go can access Swiftmile’s signage inventory via more than 30 omni-channel and OOH specialty DSPs integrated with Broadsign’s programmatic SSP for OOH - Broadsign Reach.
SILVERCAST to cast 1st 3D Digital Media Art WHALE at Times Square
In Digital OOH By Rajiv Raghunath - July 16, 2021
SILVERCAST will be showcasing the WHALE exhibit in Times Square from July 16 through July 26, 2021
Ocean Digital Creative Competition 2021 opens with £500,000 prize fund
In OOH News By M4G Bureau - July 14, 2021
This year there are two categories - one for brands and a second for charities.
Malaysia’s ad tech firm Rodeo planning to drive into India, Australia markets
In Digital OOH By Rajiv Raghunath - July 13, 2021
Valens Subramaniam, Founder & CEO of Rodeo, an ad tech offering static and digital advertising solutions on cars, motorcycles, buses & lorries, talks about the firm’s business approach in an interview with Rajiv Raghunath
OOHMA brings Sightcorp Facial Analytics, Intuiface Content Delivery Platform to Indian DOOH
In Digital OOH By M4G Bureau - July 08, 2021
Sightcorp to provide audience analytics intelligence for DOOH media using demographic profiling and facial analysis – both for outdoor and indoor environments.
We are determined to see OOH revenue recover to pre-pandemic levels by December 2021: OMA
In OOH News By M4G Bureau - July 06, 2021
The OOH industry in Australia has announced an increase of 125% on net media revenue for the second quarter of 2021.
FairPrice Group Media ties up with Stellar Ace to offer omnichannel media in Singapore
In Digital OOH By M4G Bureau - July 06, 2021
Advertisers can efficiently engage shoppers with relevant messages from their daily commute to shopping and dining.