‘DOOH attracts many more clients’

In Viewpoints By Rajiv Raghunath - January 14, 2020

Dato Manikandamurthy Velayoudam, Managing Director of Sky Blue Media talks about the company’s pioneering initiatives in Malaysia’s DOOH media space

“DOOH has always been a part of the plan” says Atul Shrivastava

In OOH News By Bhawana Anand - January 08, 2020

The media conglomerate plans to invest in DOOH media in Chennai commanding 35 per cent share in the overall market

GoaMiles keen to tap cab-top DOOH media business

In OOH News By Pray Jani - January 07, 2020

With the Goa state govt expressing interest in DOOH and with no other players currently operating in the state, GoaMiles, the regional cab hiring app, is keen to leverage the opportunities in cab-top DOOH media.

Nexyite installs interactive DOOH media at Visakhapatnam Rly Station

In Digital OOH By Bhawana Anand - January 07, 2020

HII system is a combination of smart digital kiosk and digital signage vertically mounted 50-inch display for displaying social awareness, public awareness as well as commercial advertisements

Diamond Producers Association to showcase ‘The Diamond Journey’ on high impact OOH media

In OOH News By M4G Bureau - December 27, 2019

The new campaign from the DPA’s Real is Rare, Real is a Diamond platform tells the epic journey of a natural diamond, 3 billion years in the making

AdMavin launches an initiative to help Tier II & III media owners

In OOH News By M4G Bureau - December 10, 2019

AdMavin UPCOUNTRY is designed to bring forth the OOH media owners cum ad agencies in tier 1, tier 2 and tier 3 cities to the limelight

DSP Mutual Funds launches this year’s creative OOH punch

In Campaigns By Pray Jani - December 06, 2019

The mutual fund investment company spends big on OOH media, taking over various digital and static formats across 70 markets

Time Monitoring introduces mapping, planning tool covering 43 markets

In Digital OOH By M4G Bureau - December 04, 2019

The media mapping is done by linking updated OOH media data collected over a period of two decades

ALTBalaji’s Broken But Beautiful unveils mysterious second season on OOH

In Campaigns By Pray Jani - December 02, 2019

The OTT series introduces its second season with a grand announcement on the OOH media across Mumbai

Bureau of Outreach & Communication invites revised rates for DOOH media

In OOH News By M4G Bureau - November 20, 2019

The LED/LCD & Digital boards rates are invited for new railway station classifications