Results For "OOH-growth"
101 News Found
‘Unified industry action, reintroduction of large formats in key markets key to OOH growth in southern markets’
In OOH News By Amrit Mishra - February 06, 2024
Rohit Chopra, COO, Times Innovative Media; Nabendu Bhattacharyya, Founder, ideacafe.agency; Jayesh Yagnik, CEO, MOMS Outdoor; and Atul Shrivastava, Group CEO, Laqshya Media Group share their perspectives on steps required for accelerating OOH growth in southern markets.
‘DOOH is seeing accelerated growth in Indonesia’
In Viewpoints By Rajiv Raghunath - January 12, 2024
Agung Prihambodo, Marketing Director, AMG Indonesia shares his perspectives on the OOH growth dynamics in the Indonesia market, and the company’s core areas, in an interview with Rajiv Raghunath. Edited excerpts:
‘We can expect to see 12-15% increase in business’
In OOH News By Rajiv Raghunath - January 02, 2024
Jayesh Yagnik, CEO, MOMS OOH sees technology playing a pivotal role in the OOH growth process
‘OOH growth expectations leaning towards double-digit’
In OOH News By Rajiv Raghunath - December 26, 2023
Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that OOH has sustained its position as a pivotal medium for creating impact across various categories
Top Unilever media executive Lunga Mooi to be keynote speaker at WOO Africa Forum
In OOH News By M4G Bureau - December 12, 2023
Mooi will focus upon the OOH growth opportunities in Africa
2nd South India Talks OOH conference to be held in Chennai on February 2
In OOH News By M4G Bureau - December 07, 2023
The one-day conference, having as its main theme ‘The OOH Growth Accelerator’, will be held at Grand GRT Convention Centre
Tech & creativity driving S Korean OOH growth: Daewon Kim
In OOH News By Rajiv Raghunath - November 09, 2023
Daewon Kim, CEO, PODO Media Network sees scope for greater collaboration among OOH players in the APAC region
Consolidation, coordinated adtech, measurement metrics, standardisation key to APAC OOH growth: Tom Goddard
In OOH News By Rajiv Raghunath - November 02, 2023
WOO President Tom Goddard set the context for the deliberations in the 2nd WOO APAC Forum being organised in Bali
‘Integration of OOH with other channels is increasing’
In Viewpoints By Rajiv Raghunath - October 30, 2023
Stephanie Gutnik, Chief Strategy Officer, Billups talks about the OOH growth catalysts, DOOH trends, application of data science & tech for OOH planning, audience targeting, among others, in an interview with Rajiv Raghunath.
Global OOH grew 2.2% (est.) in 2022, forecasted to grow at 5.1% in 2023: GroupM report
In Research By M4G Bureau - February 15, 2023
DOOH growth will steadily outpace growth of traditional OOH