Pandora dazzles new brand identity at Piccadilly Lights

In Campaigns By M4G Bureau - September 20, 2019

Along with Piccadilly, the campaign is also deployed on more than 1,100 roads and mall environments enabling the brand to dominate the high street and key retail environments

OMI gets TANISHQ’s ‘Great Diamond Sale’ sizzle on OOH

In Gallery By M4G Bureau - September 06, 2019

Crafted by OMI, the mega sized units are hard to miss

Tanishq entices masses with The Great Diamond Sale campaign

In Campaigns By M4G Bureau - September 06, 2019

Crafted by OMI, the mega sized units are hard to miss

Karan Shroff joins Unacademy as VP Marketing

In OOH News By M4G Bureau - September 06, 2019

He will be responsible for driving 360-degree marketing plan to establish the brand’s identity in the online education category

‘Having larger OOH cos will help industry get more traction’: Phil Hall

In Viewpoints By Rajiv Raghunath - September 04, 2019

Phil Hall, the new Co-Managing Director of Ocean Outdoor, UK, talks about the shape of things to come for the OOH business in the coming years

BBMP Policy 2018 or State Rules 2019: Time will tell

In OOH News By Bhawana Anand - August 27, 2019

Industry keen on the Bengaluru Mahanagara Palike Advertisement Rules 2019 coming into effect

Aurelia ropes Disha Patani as its Brand Ambassador

In OOH News By M4G Bureau - August 22, 2019

The Youth Icon will feature in brand’s upcoming collections and marketing promotions

OTT brands go all out at Bengaluru airport

In Campaigns By M4G Bureau - August 21, 2019

KIAB airport in Bengaluru has become a favourite spot for OTT brands like Netflix and Amazon Prime who are looking to tap a jet-setting audience for promoting their popular shows

15th Outdoor Advertising Convention underway in Mumbai

In OOH News By M4G Bureau - July 26, 2019

OAC 2019 is centred on the theme of ‘OOH 2.0! The Revolution Begins Here’

OOH Expo 2019 inaugurated at OAC 2019

In OOH News By Bhawana Anand - July 26, 2019

The 2-day Expo showcases cutting-edge OOH solutions spanning DOOH hardware and software solutions, media materials, fabrication solutions, among others