Results For "OMA"
245 News Found
"Domain expertise can make outdoor do wonders"
In Viewpoints By M4G Bureau - November 23, 2016
While the biggest of brands are still figuring out what kind of an OOH creative can stir maximum impact, security gadgets brand CP Plus has quite nailed the thing. Yogesh B Dutta, Chief Operating Officer, CP Plus speaks on the key success factors for OOH campaigns.
DOOH spurs OOH growth in Australia
In Digital OOH By VJ Media Bureau - October 28, 2016
Australia is reportedly a world leader in digital OOH investment
The Yak is Back in QMS' latest Digital OOH Campaign
In Digital OOH By Nabamita Chatterjee - June 27, 2016
This temperature driven campaign marks the evolution of the Yak in the outdoor media domain with QMS previously working with Lazy Yak to deliver an impactful brand campaign across the company's digital network earlier this year.
YOC & Young Outdoorians! Contest teams gear up to compete at OAC 2016
In OOH News By VJ Media Bureau - June 17, 2016
As breakaway sessions on Day 1 of OAC 2016, the contestants of YOC and Young Outdoorians! Contest 2016 were briefed by the respective anchors to create impactful creatives and media plans which will be presented to the respective jury tomorrow.
DMRC to offer more space and scope to OOH
In OOH News By Satarupa Chakraborty - April 05, 2016
With two more lines and new-age automated trains being added to its inventory, DMRC is likely to evolve as a larger playground for OOH. The ongoing consumers' survey will also contribute to that.
Amit Sarkar, Ex India Head of WPP's OOH Agency Kinetic, launches'NOMAD'
In OOH News By VJ Media Bureau - March 10, 2016
The strength of NOMAD comes from the skill pool brought in by individuals with extensive work experience in full service media agencies, OOH, digital services and also technology boutiques;
Self-regulation is essential for the growth of industry: Varghese Thomas
In OOH News By Athira Nair - December 21, 2015
At the recently held Kerala Talks OOH 2015, Varghese Thomas, State President of KAIA said that the industry needs to exercise a certain level of self-restraint to prove its commitment to maintaining the best standards in advertising.
Kerala Advertising Industries Association celebrates silver jubilee
In OOH News By Athira Nair - November 16, 2015
The aim of KAIA is to lead and unite a responsible outdoor advertising industry in Kerala that is committed to serving the needs of advertisers, consumers and the public.
Origins Advertising ties up with BroadSign International for DOOH software
In OOH News By Preethika Kotian - July 16, 2015
Origins Advertising is incorporating the global player's automated software platform into the OOH firm's LED screen based digital signage network and will handling the Indian execution of BroadSign International's deployments