Jeep Compass Diesel Automatic set to drive on OOH

In OOH News By M4G Bureau - February 28, 2020

The new campaign, highlights the challenges of urban driving and delves into the capability of the Jeep Compass Diesel Automatic to navigate through, effortlessly

The change agent

In Viewpoints By Rajiv Raghunath - February 13, 2020

Ad tech company Interaction Channel has a pivotal part in the transformation of Nigeria OOH market

New technologies will transform airport advertising experiences: Charu Malhotra, Head - Marketing, Somany

In OOH News By Bhawana Anand - February 10, 2020

‘Transit media is a smart choice because of the relatively lower cost of media, exposure, exclusivity and targeting opportunities’

Somany to adopt new age marketing to attract Millennials

In OOH News By Bhawana Anand - January 27, 2020

Hoardings & Cinema Advertising is also a part of brand marketing strategy

Fabian Cowan, President, Posterscope India to address 2nd Transit Media Talks in Mumbai on Feb 6

In OOH News By M4G Bureau - January 23, 2020

Fabian Cowan will be sharing his perspectives on the theme -- ‘Are agencies willing to bet bigger on transit media?’

Zee innovates at self-ticketing zones for content promotion

In Campaigns By M4G Bureau - January 21, 2020

The entertainment brand has partnered with Vyoma tapping 25 railway stations in Mumbai across 68 Self Ticketing Zones with 340 connected digital screens

Charu Malhotra Bhatia, Head - Marketing, Somany to speak at 2nd edition of Transit Media Talks

In OOH News By M4G Bureau - January 20, 2020

Charu will speak on theme of ‘How transit media can be best leveraged for brand advertising’

‘Airport advertising works well for our brand’

In Viewpoints By Bhawana Anand - January 20, 2020

Charu Malhotra Bhatia, Head of Marketing at Somany Ceramics Ltd talks about the brand’s outlook on airport advertising and other aspects of OOH

Bureau of Outreach & Communication invites revised rates for DOOH media

In OOH News By M4G Bureau - November 20, 2019

The LED/LCD & Digital boards rates are invited for new railway station classifications

Moving Walls partners Nigeria’s ICL to launch location intelligence platform in the region

In Digital OOH By Rajiv Raghunath - November 05, 2019

AI-powered Moving Audiences ingests location data from several sources - social, traffic, smartphone movement, and proprietary IoT sensors to deliver a powerful planning and buying solution for offline media