‘Media owners & agencies should look to work in unison’

In Gallery By - October 06, 2023

The conversations with Advertising Agencies Association of India (AAAI) should restart, says Pawan Bansal, Chairman, Indian Outdoor Advertising Association (IOAA)

Implementing the SOP in letter & spirit is very necessary: IOAA Chairman Pawan Bansal

In Gallery By - October 03, 2023

Pawan says that’s when most media owners will see value in coming into the IOAA fold

‘Inclusivity & multi-stakeholder engagements central to IOAA agenda’

In Gallery By - September 27, 2023

Pawan Bansal, Chairman, Indian Outdoor Advertising Association speaks about the apex body’s plans for deeper engagements with policy makers & regulators, brand marketers & specialist agencies, in an interview with Rajiv Raghunath.

Pawan Bansal unanimously elected as Chairman of Indian Outdoor Advertising Association

In OOH News By Rajiv Raghunath - August 31, 2023

Inclusivity, tech focus, adoption of best business practices core to Pawan’s vision for IOAA

Madison OOH bags maximum number of metals & Gold trophies in OAA 2023

In OOH News By M4G Bureau - July 31, 2023

Totally 58 metals were given away in this year’s Outdoor Advertising Awards, in which GroupM won the ‘Campaign of the Year’ award for their Zomato Offer campaign.

Jury rounds for Outdoor Advertising Awards (OAA) 2023 conclude with winners to be announced on 29th July

In OOH News By M4G Bureau - July 10, 2023

The esteemed jury evaluated and shortlisted entries from across 6 categories

Aatika Ansari, AGM – Media & Digital, Pernod Ricard India joins OAA 2023 jury

In OOH News By M4G Bureau - June 26, 2023

Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments

Goldee Patnaik, VP – Marketing & Communications, itel Mobile India, joins jury for OAA 2023

In OOH News By M4G Bureau - June 16, 2023

Goldee brings with him over two decades of experience in driving brand, marketing and corporate communication functions.

Arkaprava ‘Arko’ Ray, Head – Marketing Strategy, HSBC India joins OAA 2023 jury

In OOH News By M4G Bureau - June 16, 2023

Arkaprava is a passionate innovator having worked globally and across markets in India handling key marketing projects for HSBC

Anirban Paul Chowdhury, Head Marketing – PVC, Skipper Limited joins OAA 2023 Jury

In OOH News By M4G Bureau - June 15, 2023

Anirban is a seasoned marketing professional with over two decades of experience leading major brands in key markets across India